If you’re not using Remarketing Lists and Similar Audiences for Search, you’re leaving money on the table
Tapping into Similar Audiences in conjunction with RLSA can be a recipe for success for retail marketers. Here's how....
SearchCap: Bing augmented reality & Quora targeting
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Augmented reality artist creates sculptures using Bing search
At the Annual Bing Agency Awards in New York City on Thursday, guests were asked to input random search queries (e.g., “Flower”) into a...
Quora introduces Broad Targeting, says audience hits 300 million monthly users
Broad Targeting relies on machine learning to optimize ad delivery to reach users most likely to take the desired...
SearchCap: Google mobile-first indexing notices, Bing AMP for news & Google Ads call reporting
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Compare 17 top SEO tools and platforms
Organic search remains the most important step in the purchase funnel. But with hundreds, thousands, tens of thousands, and even millions of...
Now you can enable call reporting at the account level in Google Ads. Here’s how
The new feature means no more forgetting to enable call reporting for every call extension and call-only...
Bing finally releases AMP viewer for news stories in mobile search
The Bing AMP viewer and Bing AMP Cache make AMP-enabled web pages accessible from Bing mobile search...
Google floods webmasters with ‘mobile-first indexing enabled’ notifications
Did you get a notice from Google that your site is now enabled for mobile-first indexing? You're not...
Sharpen your digital marketing skills with an SMX East workshop
Passion drives you to become a more accomplished marketer, grow your career and go the extra mile. You’re the reason we created the SMX® East...
SearchCap: Taking pitches for SMX West, Amazon ads skyrocketing, Google AMP & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Deciphering search intent: 5 areas to get you started
Here are five ways to use search engine results and smart keyword research to help determine search intent for higher...
Amazon now 3rd biggest digital ad seller in US
Amazon is still far behind Google and Facebook, but its advertising business is expected to keep...
Wanted: Session proposals for SMX West
We want your input to help us plan our upcoming SMX West conference, which will be taking place January 30-31, 2019. Specifically, we’d...
Google: AMP to use ‘consensus-seeking’ governance model
Nearly 80 percent of AMP contributors are now third parties....
SearchCap: Bing drops URL submission tool, Ask the SMXperts, Google Maps, link building & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google...
Bing Ads gives advertisers machine learning-powered insights
Competition tab, performance insights and location recommendations highlight performance changes and competitive pressures, offering suggestions...
Google Maps now available for Apple CarPlay
The moment many Apple fans have been waiting for - Google Maps on CarPlay devices is now...
How to choose the best content format for link building
Thinking about creating an infographic or GIF as a way to attract links? Here's a list of pros and cons of different visual elements and their...
Customer Data Challenge: Improve martech efficiency and ROI with unified data
Unifying the data that resides in your martech stack is a huge challenge — one that costs US brands millions of dollars annually. Nearly...
