Australia Gives Google OK On DoubleClick Deal

Australia regulator clears Google-DoubleClick deal from Reuters reports the Australian competition regulator will allow the Google acquisition of DoubleClick. The commission said on Tuesday that Google and DoubleClick were not close competitors in the ad serving space. Now Google has to hear decisions from Europe and America.

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Australia regulator clears Google-DoubleClick deal from Reuters reports the Australian competition regulator will allow the Google acquisition of DoubleClick.

The commission said on Tuesday that Google and DoubleClick were not close competitors in the ad serving space. Now Google has to hear decisions from Europe and America.


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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