Whether it's Caffeine or a separate Google update, server errors can negatively impact rankings more quickly now. Columnist Austin Blais explains.
About Austin Blais
Austin Blais is an SEO Manager at Merkle|RKG. His main focus is developing SEO strategy for clients and create project structure for team members to carry out in-depth SEO projects. He supports numerous internal initiatives to improve the opportunity discovery process. With backgrounds in data analysis and project management, Austin enjoys tackling large SEO projects that bring opportunity for his clients. In his free time, he seeks out adventure in cities and in the mountains while always bringing along a good book.