Bill Sebald

Bill Sebald is a Managing Partner at Greenlane, a digital marketing agency outside of Philadelphia. He started his career in 1996 and writes all over the web. In addition, he is a conference speaker and an adjunct professor at Thomas Jefferson University. Follow @billsebald on Twitter for digital marketing goodness.

SEO

How To SEO A Vending Machine

If you were visiting a new city, you would hope your travel agent would suggest restaurants with good atmosphere, good service, and good variety—not a vending machine at a gas station. Google wants to be a good travel agent. When you perform a search, you’re really asking Google to present a choice that is perfectly […]