Do Some Search Marketers Really Believe They Make The World Worse?
Survey finds high rate of those in SEM believe they're harmful to the world. Or does it? Digging deeper raises questions.
Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land and MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.
Survey finds high rate of those in SEM believe they're harmful to the world. Or does it? Digging deeper raises questions.
Danny Sullivan | Jul 22, 2015 at 9:00 am ETIf signed by President Vladimir Putin, law goes into effect in 2016, allows for broader removals than with the EU's similar law.
Danny Sullivan | Jul 3, 2015 at 2:43 pm ETGoogle loses deal it held since 2002, but AOL matters far less than it once did.
Danny Sullivan | Jun 29, 2015 at 6:06 pm ETCan't find that video that Google listed in your results? It's not you. It's Google.
Danny Sullivan | Jun 22, 2015 at 4:48 pm ETGoogle has announced that in the coming weeks, it will launch a system allowing people to request nude and explicit images of themselves posted without consent from appearing in Google’s search results. This move will help with the “revenge porn” issue, where upset partners post images to degrade someone they were with. It’s an issue that’s especially […]
Danny Sullivan | Jun 19, 2015 at 1:37 pm ETWant scores in the FIFA Women's World Cup? On Android, Google makes it easy. For desktop & iOS, it's doing nothing special -- unlike for the men's tournament in 2014.
Danny Sullivan | Jun 15, 2015 at 4:32 pm ETFor the men's tournament, Google was quick with special boxes to highlight results. For the women's tournament, the boxes are often missing.
Danny Sullivan | Jun 12, 2015 at 5:10 pm ETRuling comes in same week that France demands that Google institute worldwide censorship.
Danny Sullivan | Jun 12, 2015 at 1:32 pm ETNow you can ask Google to give you information about landmarks, buildings and businesses around you without ever having to actually use their names.
Danny Sullivan | Jun 10, 2015 at 4:12 am ETThree new elements join the table: Vertical Search, Direct Answers & HTTPS. Mobile & Structured Data among factors that get weight increases.
Danny Sullivan | Jun 1, 2015 at 10:24 am ETGoogle's outreach to publishers and SEOs will continue to be split among a variety of people rather than being tied to the web spam fighting chief.
Danny Sullivan | May 22, 2015 at 9:00 am ETCrowdsourcing the entire web goes bad with Google Maps, causing many locations to be relevant for slurs and derogatory words. Google promises a fix is on the way.
Danny Sullivan | May 21, 2015 at 7:04 pm ETTweets now appear for trending topics in a new carousel format. Twitter doesn't earn directly off display but will gain new traffic.
Danny Sullivan | May 19, 2015 at 2:17 pm ETIf Hollywood's paid content can be shown without fear of upsetting searchers, why not news? But with more visibility, all access subscription may be needed.
Danny Sullivan | May 15, 2015 at 5:51 am ETGoogle's predictive search agent gets new apps that will remind you to exercise or allow you to pay your restaurant bill, plus more.
Danny Sullivan | Apr 28, 2015 at 2:06 pm ETWas Reddit the biggest loser? Early results say yes, while TV Tropes and Entertainment Tonight are seen as winners.
Danny Sullivan | Apr 25, 2015 at 8:52 am ETSearch was $24.6 billion of digital ad spend last year. Desktop outpaced mobile search spend nearly 4-to-1.
Danny Sullivan | Apr 22, 2015 at 3:22 pm ETThe search engine scores exceptionally well fighting piracy on generic searches for the popular TV series. But for the piracy-prone searches it's supposed to be targeting, there are failures.
Danny Sullivan | Apr 18, 2015 at 9:00 am ETThe EU has raised four concerns about how Google has dominated shopping search. A close look at each charge and possible fixes that might emerge.
Danny Sullivan | Apr 15, 2015 at 8:11 pm ETBryan Seely campaigned against Google Maps loopholes last year by making fake listings for the FBI & The Secret Service. He's back again warning against them with his latest demonstration.
Danny Sullivan | Apr 15, 2015 at 12:23 am ET