Elisabeth Osmeloski
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Elisabeth Osmeloski

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About Elisabeth Osmeloski

Elisabeth Osmeloski was Director of Audience Development for Search Engine Land and MarTech. She was responsible for increasing readership through owned, earned and paid media channels. In addition, she assists in programming sessions at Third Door Media's Search Marketing Expo conference series and manages speaking engagements for editorial staff. Follow her on Twitter @elisabethos.

Elisabeth Osmeloski's latest articles

Bing

Bing Travel & Kayak Announce Partnership

In a post on the Bing blog made earlier today, Bing Travel and Kayak have joined forces, as the two travel search engines announced a formal partnership to provide searchers with more comprehensive results. In the next few weeks (no specific timeline has been shared yet), Kayak will begin serving flight search results to Bing […]

Google

Kayak Welcomes Google As Travel Search Competitor, With ITA Acquisition Still Under DOJ Review

In a bit of a surprising interview on Bloomberg News, Kayak.com’s co-founder and Chief Technology Officer, Paul English boldly stated that the travel search engine doesn’t fear Google’s entrance into the travel search market via the proposed acquisition of ITA Software. Kayak is officially listed as a member of the FairSearch Organization, but Google claims […]

Enterprise

Forrester Research Publishes 1st Report On Enterprise SEO Automation Tools

Today, Forrester Research unveiled a 6- page report on the utility of SEO automation tools for use in larger enterprises. Six vendors were covered in the landscape report, including Altruik, BrightEdge, Conductor, Covario, SEOmoz PRO, and Yield Software. The report mainly covers key issues in scaling automation across larger enterprises, integration of IT services and […]

Ecommerce

Oscars Golden Touch: Searches On Yahoo Spiking

With Hollywood’s golden night fast approaching, buzz is building in Yahoo! search for the 83rd annual Academy Awards set to air this Sunday, February 27, 2011. We’ll know soon enough if Yahoo! users are any better at predicting winners than Bing or Google Trends. According to Yahoo!: Searches for “when are the Oscars” are spiking […]

SEO

SEO Gets Dissed by CBS TV Series “The Good Wife”

Finally! SEO gets its first mainstream exposure since 2005, when search marketer David Karandish briefly appeared the Martha Stewart edition of NBC’s The Apprentice (yes, I really did pull that reference out). But this time, the lights of Hollywood didn’t shine so brightly on search engine optimization – SEO was mentioned in a negative clip. […]

Bing

Search & The 2011 Sundance Film Festival

The annual Sundance Film Festival is about to converge here in Utah January 20-30, 2011, with Bing.com and YouTube as Leadership Sponsors. Bing is the official search engine of the 2011 Sundance Film Festival website, and YouTube has two special channels for the event, the main Sundance Film Fest channel, and the YouTube Screening Room, […]

Bing

Experian Hitwise: Bing Searches Up 5% In December 2010

According to the latest data from Hitwise, Bing had a very happy holiday season. From November to December 2010, Bing.com saw a 5% increase in search activity, while Bing powered searches also rose 2%, search activity on search.Yahoo.com remained the unchanged. Search activity on Google decreased from 70.10% in November to 69.67% in December 2010. […]

Apple

Off The Radar: Why Airlines On Travel Search Engines Are Going Missing

Looking for the best airfares on Expedia or Orbitz? You won’t find them from American Airlines. Meanwhile, Delta fares are gone from other online travel search engines like CheapOAir.com and Vegas.com. A brewing battle between airlines and fare comparison services is to blame. Last week, the ongoing saga between the airlines and popular OTA sites […]

Bing

Bing Travel Adds Attraction Answers, Gives Destination One-Boxes

Following yesterday’s massive rollout of several Bing search enhancements, one of their new content features, Attraction Answers, is fully functional today. Intended to complement over 3,000 new destination guides for cities around the world, Attraction Answers also offers more details on over 60,000 tourist attractions worldwide, with approximately 20,000 attractions across the US. The attractions […]

Platforms

The Most Popular Organic SEO Columns Of 2010

We’re fortunate enough to have some of the most brilliant minds and SEO practitioners writing for us here at Search Engine Land, and as I’ve run through the data on our most read stories, I’ve been consistently reminded just how amazing our talent pool is in this industry. The quality of our contributors’ advice, their […]

Content

The Best B2B Search Marketing Advice From 2010

For many business-to-business focused entities, it can be extremely frustrating to hear generic search marketing advice as well as tips for social media campaigns, because putting those theories into practice aren’t always practical for most B2B companies. Couple a typically long research to purchase decision cycle with high-dollar transactions that don’t occur online in a […]

Apple

Ask.com In 2010: Now Giving Answers

Less than a month ago, we reported that Ask.com was giving up on search technology (see: Ask.com To Focus On Q&A Search, End Web Crawling, opting to return to its roots as a Question & Answer site. Now, Ask.com’s sending off the year (and their search offering) for good (maybe) by releasing the first ever […]

Google

OTA Coalition Forms, Calls Google+ITA Deal A Threat To Consumers And Competition

Last week, it was announced that FairSearch.org was formed by a group of travel and technology businesses, including  Expedia Inc. ( Expedia.com, Hotwire , TripAdvisor),  Farelogix,  KAYAK.com and  SideStep; and Sabre Holdings, owners of Travelocity to lobby against Google’s acquisition of ITA software (for $700 million) which provides data to a number of top travel […]

Bing

Bing Search Share Up 7% In June, Google Down 1%

At least according to the latest report from Experian Hitwise, that is. Google continues to hold 71.65% of search share, while Yahoo remained steady at 14%. Percentage of U.S. searches among leading search engine providers Domain May 2010 June 2010 Month-over-month percentage change www.google.com 72.17% 71.65% -1% search.yahoo.com 14.43% 14.37% -0% www.bing.com* 9.23% 9.85% 7% […]

Bing

Bing Entertainment Unwrapped: Music, Movies, Games & TV

Per my previous post, Bing To Rollout Red Carpet In Hollywood Along With New Features, Danny Sullivan and I are liveblogging from Hollywood, where Bing is officially unveiling its new entertainment features. The official Bing blog has all the details about the new features in all aspects of entertainment: Music, Movies, TV listings and gaming […]

Bing

Bing Paparazzi Photos

Opening remarks by Yusef Medhi: Part II of the Bing Entertainment event set up for discussion session about the future of entertainment in search with Hollywood hitters: Joseph Gordon Leavitt & Kathryn Bigelow share their thoughts: [youtube]https://www.youtube.com/watch?v=ojk2xzS2cq4[/youtube]

Bing

Bing To Rollout Red Carpet In Hollywood Along With New Features

What’s the hottest trend in Hollywood right now? Ding, ding, it’s Bing. Google’s so 2009. As previously reported by CNET, Bing is hosting a special entertainment focused event in Hollywood on June 22, which Danny Sullivan and I will be attending; we’ll be live blogging and tweeting it, of course. Bing made a splash at […]

Google

SMX Video: Google’s Matt Cutts On Caffeine Launch

At today’s last session of the day at SMX Advanced, You & A with Google’s Matt Cutts, he announced the official rollout of “caffeine”, which Vanessa Fox covered in an earlier post, Google’s New Indexing Infrastructure “Caffeine” Now Live. Here’s Cutts discussing with Danny Sullivan what it means to everyone:

Google News

Bing, Google & Yahoo Gear Up For The 2010 Winter Olympic Games

With the opening ceremonies of the 2010 Winter Olympics in Vancouver, Canada just days away, the engines are unveiling their special coverage sections and search features in anticipation of spiking user searches and social conversations about the winter games and Olympians. Here’s a preview of the features from each, along with preliminary medals for search […]

Ecommerce

Google Pledges $1 Million To Haiti Relief Efforts, Bing & Yahoo Add Donation Info

As real-time searches for information on the Haiti earthquake disaster have bombarded Twitter, Facebook, as well as mainstream media websites and the search engines themselves, each of the major search engines have responded by linking information about disaster relief efforts from their homepages. Google has created the Google Crisis Response page, on which they pledged: […]

Apple

AOL’s List Of Lists – Top Searches 2009

AOL has weighed in with a heavy hitting list of 2009’s top searches in the categories below. AOL’s top searched celebrities for 2009 michael jackson robert pattinson rihanna farrah fawcett kim kardashian megan fox jon and kate miley cyrus patrick swayze natasha richardson Oh, Edward. Patrick Swayze should roadhouse you from heaven. It surprising that […]

Apple

This Is It: The Most Popular Searches Of 2009

It should come as no surprise that the defining moment of (real-time in particular) search in 2009, came on June 25, the day on which Michael Jackson, the King of Pop, died. Overwhelmingly, the number of searches for information about MJ and the circumstances surrounding his death, both on the day of and in the […]

SEO

Ask: The Most Burning Questions Of 2009

In true Ask fashion, we’ve got the answers (well…not complete answers) to what the most popular questions were on Ask.com during the year.  According to Ask.com, visitors are three times more likely to type search queries in the form of a question. Holding steady at 50 million visits per month (October 2009, ComScore), question based […]

Bing

Bing’s Very First List Of Most Popular Searches

Technically, it is Bing.com‘s very first appearance since officially launching as the decision engine, halfway through the year (see: Meet Bing, Microsoft’s New Search Engine) in early June. Coupled with an $80 million dollar advertising campaign to rebrand the new search engine (formerly Live Search) and attract new users, it may have actually worked – […]

LinkedIn

Yahoo! Annual Year In Review: 2009

It’s official, the annual release of the Yahoo! Year in Review for 2009 has arrived! Perhaps bigger and better than ever, this year’s Yahoo! roundup includes in-depth pictorials and a slew of popular topics to sort through, as well as some bonus features  – such as the decade in sports, Yahoo Answers highlights, and a […]

SEO

Marissa Mayer Named 2009 Glamour Woman of the Year

In addition to her skills as the well known VP of search and user experience at Google,  a wardrobe including Oscar de la Renta and Armani helped land this girl from a (very) small town in Wisconsin on Glamour Magazine’s 2009 Women of the Year list. Marissa Mayer is profiled as a “visionary” in the […]

Ecommerce

Kayak.com Releases Travel Search Data & Travel Index Tool

Somewhat quietly, last week Kayak posted a new feature that opens up access to their search data using Kayak Trends. A key feature of Kayak Trend data is the KAYAK Travel Index™, an a statistical model that provides a measure of travel demand from analysis of searches on KAYAK sites, and aligns that with average […]

Bing

Bing Plans “Instant Answer” Result For 61st Emmys

According to a post on the Bing Community blog, Bing should be your first stop for Emmy updates, starting now, leading up to the broadcast on Sunday, September 20th on CBS. A query on Bing for “Emmy Awards” and searches related to the Emmys will produce an Instant Answer result like this: For now, you’ll […]

Bing

Bing 2.0 “Visual Search” Launches, Allows Search By Pictures

Microsoft has unveiled Bing 2.0 at TechCrunch50 today, also known as Bing Visual Search, which allows people to “search by picture.” After much speculation following Microsoft’s annual meeting last week in Seattle, many had expected to see an update to Bing Maps,  integrating  Silverlight technology to display images of local businesses and locations within map […]

Bing

Hitwise Report: Bing Shopping On Rise Following Double Cashback

Hitwise is reporting that Bing Shopping moved up to 4th place (from 8th) in the comparision shopping tools category last week, rising to 11% weekly market share. Combining the recent Double Cashback offer from retailers listed on Bing Shopping and the fortunate timing of the annual Back-to-School shopping rush has moved their weekly market share […]

PPC

Alan Rimm-Kaufman Passes Away After Courageous Bout With Leukemia

The editorial staff at Search Engine Land has just learned that over the weekend, on July 18th, Alan Rimm-Kaufman passed away following a 16 month long battle with leukemia. He bravely faced countless rounds of chemotherapy and a bone marrow transplant in hopes of a cure. Alan Rimm-Kaufman was just 41 years young, and is […]

SEO

Former Live Search Director Launches Oyster.com, Hotel Review Site

In February 2008, when Vanessa Fox wrote that Eytan Seidman, Program Management Director over core relevance at Microsoft Live Search (now Bing.com) was leaving Microsoft (and Seattle) for a start-up, she may not have known that he was jumping into murky waters of travel search. Today, Eytan’s start-up site was unveiled – Oyster.com, a site […]

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