Is your brand facing an identity crisis?
People want to go where somebody knows their name. Identity makes it happen for brands, and getting it right drives personalization and trust.
Acxiom is a customer intelligence company that provides data-driven solutions to enable the world’s best marketers to better understand their customers to create better experiences and business growth. A leader in customer data management, identity, and the ethical use of data for more than 50 years, Acxiom now helps thousands of clients and partners around the globe work together to create millions of better customer experiences, every day. Acxiom is a registered trademark of Acxiom LLC and is part of The Interpublic Group of Companies (IPG). For more information, visit Acxiom.com.
People want to go where somebody knows their name. Identity makes it happen for brands, and getting it right drives personalization and trust.Sponsored Content: Acxiom | Aug 25, 2021 at 7:00 am ET
As it turns out, third-party cookies are a tougher cookie than we thought.Sponsored Content: Acxiom | Jul 14, 2021 at 7:00 am ET
The demise of third-party cookies brings the opportunity to close the gap in consumer insights.Sponsored Content: Acxiom | Jun 10, 2021 at 7:00 am ET
Brands need people, and people need brands. Do they need third-party cookies to connect?Sponsored Content: Acxiom | May 10, 2021 at 7:00 am ET
To build lasting relationships, brands have to accurately recognize the people engaging with them.Sponsored Content: Acxiom | Apr 27, 2020 at 7:30 am ET
Identity will be even more critical to a brand’s success going forward. Acxiom offers a POV on the cookieless world along with the key pillars a future identity solution should entail.Sponsored Content: Acxiom | Apr 7, 2020 at 5:33 am ET