Bing-Yahoo Combine For 25% Of Search Market Share: Hitwise

In the first five days of its search alliance, Bing and Yahoo combined to hold just under 25% of the search engine market share. That’s according to an Experian Hitwise release just out this afternoon.

Yahoo and Bing announced that the transition to using Bing-powered organic results on Yahoo was completed on August 24th. According to today’s Experian Hitwise stats, Bing and Yahoo combined to hold 24.56% market share for the week that ended on August 28th — reflecting five days of combined search results. Individually for those five days, Yahoo held 14.32% and Bing 10.24% of all U.S. searches.

Overall for the month of August, Hitwise reports little change from the previous month. The full month’s market share is shown on the chart below.

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Matt McGee

Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.