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Google Ads

Google Advertisers Take On Audio & Print Ads

A Wall Street Journal article named Google Tests New Ad Offerings — But Will Advertisers Follow? looks at various types of advertisers reactions to Google’s efforts to expand to print and audio ads. I’ll put out some quotes for you on this: The success of Google’s efforts to persuade Mr. Cohen and his counterparts [Google […]

Google

Google Launches Google Patents, Full-Text US Patent Searching

Google has rolled out a new Google Patents search engine (Official Google Blog post here), allowing people to search across the full-text of US patents from 1790 through the middle of 2006. The company plans to update the service further with more 2006 filings and move to a weekly or better refresh schedule in the […]

Google News

Search Engine Land Stats: December 2006 Preview

I’ve been trained from internet birth that site stats are a precious thing, never to be shared. Well, not trained, but somehow I got it in my head. It’s somewhat silly, given that any site that carries advertising often reveals this information in their media kit anyway. With Search Engine Land being all new, a […]

PPC

AOL’s Top Searches Of 2006

Gary Price reports that AOL has released their top searches of 2006. The results are categorized by “Overall Search,” “Video Search,” and “People Search.” Top overall search is “Weather,” the top video search is “iPod” and the top people search is “Paris Hilton.” You can find the results over here.

PPC

Revisiting Google’s 2 Percent Or Less Click Fraud Rate

Earlier this week, we covered how MarketingPilgrim reported news widely cited as Google confirming a clickfraud rate of 2 percent or less. Via Matt Cutts, Google’s Shuman Ghosemajumder, business product manager for trust & safety, clarifies things on his own blog in Google, Click Fraud, and Invalid Clicks. Below, a look at that, along with […]

Content

Yahoo Answers Birthday: One Year Old

Yahoo Answers, arguably one of Yahoo’s most successful products of the year, has turned one today. Yahoo has listed The Best of Answers 2006 showing off some of the best user generated questions and answers for the year. You can get a free gift from Yahoo for their birthday over here. They give you a […]

Google

Google Custom Search Engine Eases Collaboration Process

The Google Custom Search Blog announces new features that help you communicate and collaborate with those individuals who want to help improve your Google Custom Search Engine. The improvements include: View email addresses of new and old contributors Email announcements of accepted invitations to contribute View sites each contributor added to your custom search engine

Google Ads

Google Newspaper Ads Run Again

PPC Discussion updates us that his newspaper ad that Google is testing with him and hundreds of other advertisers is currently running now in 78 27 newspapers. The test run of Google Print Ads is between the dates of 11/29/06 and 12/21/06, and the ads are to be placed in newspapers such as Chicago Tribune, […]

Ecommerce

IBM & Yahoo To Offer Free Enterprise Search

IBM and Yahoo double team Google from Reuters covers how IBM and Yahoo are to offer free enterprise search to businesses. The story talks about this as a challenge to Google and others, but Google remains itself very much a challenger in the enterprise search space (see here and here). Google’s enterprise search solutions cost […]

Google

South Korea’s Portal, Daum, To Run Google AdSense

Forbes reports that Daum, South Korea’s second largest portal, is going to be going with Google when their contract expires with Yahoo (Overture) in January. Google’s vice president of Asia Pacific and Latin America operations, Sukhinder Singh Cassidy, said “Daum is Google’s longest-standing partner in Korea, and we are pleased to build on our alliance […]

Google

Google Employee Allowed To Auction Stock Options

About Transferable Stock Options at the Official Google Blog covers how Google is now allowing most of its employees to auction off their stock options to financial institutions through a bidding process. Previously, employees could either hold their options or sell them directly themselves. The idea is that the bidding process might help employees get […]

Google

Google Toolbar For Firefox 3.0 Adds Great Features

Google Operating System reports that Google released a new toolbar for Firefox. The toolbar has many of the features of the Internet Explorer version but also has some features of its own. My favorite new feature is the ability to drag a file on your browser and it automatically add it to Google Docs & […]

Ecommerce

Munch’s Scream As Google Logo

I don’t normally bother mentioning Google’s special logos (I love them, but there are so many). However, I’m a big fan of the Scream by Edvard Munch. In honor of his birthday, Google is showing a Googlefied-Scream today. I can just see all those who fear Google becoming too dominant having a good time with this one. If […]

Ecommerce

What Google Can’t Do

There’s an amusing item over at the Google Operating System (Unofficial news and tips about Google) weblog on What Google Can’t Do, and screenshots are included. The things that Google can’t do include translation, mail, blogs, news, ads and a few other things as well. It’s a very tongue in cheek piece, and it should […]

SEO

Simple Ways To Get Into Local Search

Matt McGee writes 8 Simple Steps to Make a Page More “Local” at Search Engine Guide. The tips to get into local search, in short, place your address and phone number on your pages, ensure your contact us has your address, make a page for directions with written out directions, link to Google and Yahoo […]

Content

AOL Has “Safest” Results & Free Results Safer Than Paid

A new survey from McAfee finds that AOL has the "safest" search results in terms of not listing sites that might be somehow be risky or unsafe for searchers. But most interesting to me was the fact paid results across the board were found far riskier than free, organic results. Let’s do the numbers, some […]

Ecommerce

State Department Uses Google In Cracking Down On Terrorists

Techdirt comments on a Washington Post article named Seeking Iran Intelligence, U.S. Tries Google. The article shows how when the CIA turned down the State Departments request for information on who to put on their banned list of Iranians, the State Department turned to Google for the information. From the article: Those with the most […]

Google

Google Updates Google Finance Home Page

The Google Finance home page has a new look this morning. All the details of what is new is currently at What’s new on Google Finance page. The new features include: Market Summary Sector summary Top movers Category pages Enhanced portfolios 40 years of historical stock data (launched a week or so ago) And more… […]

PPC

Yahoo Opens Panama To New Customer Sign Ups

Yahoo has opened up sign ups to the new “Panama” (i.e. Yahoo Search Marketing 2.0) to all new customers. When Panama was released, on October 17, 2006, sign ups were only available to some existing customers. Yahoo then opened it to all existing customers first via invite only and then on a wider scale. Yahoo […]

Content

Google Patents Search Results Page

Google patented “Graphical User Interface” from Dirson notes that Google was granted a patent today on its “graphical user interface” that most of us would call its search results page. Perhaps that might stop some of the copying going on! Seriously, I can’t find enough about the patent to see how extensive it might be or what exactly it covers. You’ll […]

Google

Google Copies Yahoo’s IE7 Page; Originality War Breaks Out!

Google Blatantly Copies Yahoo!? from Yahoo’s Jeremy Zawodny makes a pretty damning case against Google for blatantly ripping off Yahoo’s Internet Explorer 7 promo copy. Yahoo offers a custom version of IE7 via a pitch page you’ll see here. Google appears to have launched its own pitch page yesterday, one that was amazingly similar in […]

PPC

Google Puts Clickfraud Rate At Under 2 Percent

Andy Beal over at MarketingPilgrim has a nice article on how Google’s click fraud rate is less than two percent, at least according to Google’s own figures. This is based off the "invalid" click rate that Google gave him, which includes click fraud and clicks that aren’t actually billed. I could have sworn that Google […]

SEO

Welcome To Search Engine Land!

It’s official. Search Engine Land has now formally launched. I know, I know — we’ve been posting for over a week here. But now our new design is (mostly) in place, so it’s time to declare ourselves fully operational. For those who are interested, here’s some more background about the site, our name, our look, our […]

SEO

NearbyNow Launches Mobile Product Search For Malls

NearbyNow, which is one of several companies trying to build a local product inventory database, has launched SMS-based mobile search for shopping malls. According to the release, the service “allows consumers to find any product, brand or sale in a shopping mall simply by sending a text message. By typing their request into their mobile […]

Google

Google Earth Adds Geographic Web Layer

Google announced they have added a new geographic web layer over Google Earth with information from Wikipedia, Panoramio and the Google Earth community. This information is accessible via Google Earth and it shows you individual photos, reviews, write ups, and much more about a specific location on Google Earth. How does it work? To experience […]

Apple

Google’s Software Making It To The Classroom

Michael Liedtke from the AP reports more and more classrooms are beginning to use Google’s new Google Docs & Spreadsheets as a “supplement” to Microsoft’s Office suite. The article explains that although many do not believe Google’s software will replace Microsoft’s Office, they do believe it will be used a supplementary tool. But I wonder […]

Google

Google “Plus Box” Puts Maps In Search Results

Google’s officially gained a new “plus box” feature that lets you see maps for local businesses right within the search results pages. New Google UI feature: Plus Box from Matt Cutts gives more details on how it works and how local webmaster can make it happen for their listings. Depending on the search query and […]

Content

Pay Per Post Reviews Acceptable By Some Search Engines

Search Engines Say OK to Pay-per-Post Services from Rand Fishkin at SEOmoz has him reporting from SES Chicago that search engines seemed largely unconcerned over pay-per-post programs, in terms of them being cover for paid links. Specifically, Tim Converse from Yahoo starts off saying that “there would be no discount of link value for paid […]

Google

Matt Cutts On Google Rumor Debunking Rampage

Matt Cutts has a fun weekend debunking Google rumors at his blog. He covered rumors that the toolbar leads Googlebot to index pages, a story about Google funding terrorism (a topic I avoided on purpose), Google working with the CIA as a conspiracy, and Google cheating on AdWords for their own ads. He also wrote […]

Ecommerce

HuriSearch: The Human Rights Search Engine

HuriSearch, which is a human rights search engine was officially launched on December 10th, Human Rights Day. The search engine is designed to provide searchers with data specific to the area of human rights, and has indexed over 3,000 websites and 2,300,000 pages concentrating in this area. Its crawler refreshes between every 24 hours and […]

PPC

Ingenio In PPCall Deal With Mobile Search Provider JumpTap

Ingenio today is announcing a relationship with “white label” mobile search vendor JumpTap: Ingenio Pay Per Call advertisements appear in response to consumer queries on devices that leverage JumpTap’s carrier-branded offering. Leading carriers, including Alltel, use JumpTap’s mobile search solution to drive revenue while providing a comprehensive mobile search experience for consumers. The Pay Per […]

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