SEO

Searcharazzi: Last Time, on Yahoo! Executive Survivor…

Coleman is out, and president Sue Decker rises to the top. Hilary Schneider (is it possible that she is Decker’s long lost twin?) smugly rules ad sales and partnerships (Global Partner Solutions), leaving Jeff Weiner to run content (Yahoo! Network Division). According to a Valleywag tipster, these two hate each other’s guts.

Google

An Insider’s View Of Google Universal Search

Google’s Universal Search was definitely a buzz generator at Search Engine Strategies in San Jose. Universal was tagged as probably the most significant development in search this year, and its effects are just starting to be felt throughout the industry, by both searchers and search marketers alike. It’s particularly timely that this week’s guest columnist […]

SEO

Nielsen Finds High Audience Retention And Overlap For Search Engines

Nielsen//NetRatings found that in June and July of this year the major search engines enjoyed high user retention but also high audience overlap, suggesting that audiences are actively using two and three engines. Search engines saw the highest user retention of the three categories that Nielsen compared and examined (search, travel, jobs).

Bing

Virtual Earth Adds More ‘Bird’s Eye,’ Satellite And 3-D Imagery

Gary Price points to a Microsoft Virtual Earth blog posting that reflects enhancements of low level orthogonal “Bird’s Eye” photography within the U.S., as well as satellite mapping for a range of countries and locations outside the U.S. In addition there’s also now more 3-D imagery and more 3-D cities in Virtual Earth.

Google

Google To Resume Webmaster Penalty Email Notifications

The Google Webmaster Central Blog announced they will be resuming the emailing of penalty notifications to webmasters. Google stopped sending these notifications when they learned that some people were using these notifications as a way to scare, spam and send viruses to webmasters. Soon after, Google launched a message center to notify webmasters who have […]

SEO

Yahoo Reorganizes, Schneider Now Sits Atop Sales & Marketing

The New York Times and PaidContent report on a new reorganization at Yahoo. Among the changes, Executive Vice President of Sales Greg Coleman will be leaving Yahoo early next year and Hilary Schneider has been promoted to EVP to lead a new group called “Global Partner Solutions,” which is now responsible for sales, marketing and […]

SEO

Top Ten Organic SEO Myths

SEO myths get crazier every year. Some are based partially in reality, and others have spread because it’s often difficult to prove what particular SEO action caused a resulting search engine reaction. For example, you might make a change to something on a page of your site, and a few days later notice that your […]

Ecommerce

Got The Current Time? Your Search Engine Does!

Next month, AT&T is killing its call for current time feature. One reason? There are too many other ways to get the correct time — and search engines are among those resources. Below, a look at how easy search engines make it to get the current time for anywhere in the world.

Google

Send To (German) Car: The New Local Search Front

Google CEO Eric Schmidt said at one point that one of the reasons Google wanted to get into radio advertising was that the company couldn’t reach users during the morning or afternoon commutes. That’s all changing very quickly. Both Google and Yahoo have almost simultaneously announced in-car mapping and local search functionality.

Ecommerce

Yahoo Launches Search Suggestions In The UK

Yahoo UK has launched Search Suggest at Yahoo Search for UK users. If you do not see it now, you will probably see it in the “coming days,” a Yahoo representative told me. When you begin to type a keyword, Yahoo will now offer their UK users suggestions. I covered the US launch of search […]

Content

Sproose Adds Voting To Help Rank Video Search Results

Sproose announced the launch of a Digg-like element to their video search engine. Users can now vote on video results at Sproose, which will have a direct impact on the rank of those video search results. The look is very similar to Digg, allowing users to click an “I like it” vote button, as well […]

Google

Flash Earth Puts Google Earth, Virtual Earth & Others On Web

FlashEarth Mashup with Google Earth 4.2 from the Google Earth Blog reports on a site named Flash Earth that provides mapping services from several providers in a desktop like experience, using Flash technologies. Flash Earth gives you mapping data from Google Earth, Microsoft Virtual Earth, Yahoo Maps, OpenLayers and NASA Terra. The Flash map lets […]

Content

CCIA, Google & Microsoft Launch “Defend Fair Use” Web Site

Google, Microsoft-backed group ready to Defend Fair Use from Ars Technica reports Google and Microsoft are backing a new web site, organized by the Computer & Communications Industry Association (CCIA), named Defend Fair Use. The web site is accepting signed petitions to support their push to make copyrights clearer to consumers. We reported earlier this […]

Apple

Updated Gphone Timeline & Let A Hundred Google Phones Bloom

The Google Phone rumors continue, whipping up a frenzy that some type of announcement about the Gphone is coming within days. It’ll be a phone! It’ll be an operating system! It’ll be bundled software! And everyone is showing various photos that no one has ever confirmed are pictures of an actual Gphone. Below, an updated […]

Google

Google CFO George Reyes To Resign

Google Finance Chief to Resign from the Wall Street Journal reports that Google CFO George Reyes has announced he is resigning from Google. A press release is also now up. Reyes, who joined Google in 2002 and before its IPO, is only the second major Google executive to leave Google. Cindy McCaffrey, the former VP […]

PPC

Cool New Yahoo! Search Marketing System Enhancements

Lately, I’ve had Yahoo! Search Marketing (Y!SM) on the brain. So, in this article, I’ve decided to outline some of the most recent enhancements to Y!SM’s new advertising platform. With the “Panama” interface, Y!SM has made it a priority to iterate and continually improve the Y!SM system (Yahoo! calls the process “rapid innovative release”). This […]

Ecommerce

‘Google For Government’ Coming Soon?

The Washington Post blog The Trail reports on challenges with implementing the already enacted Federal Funding Accountability and Transparency Act. The Act, passed last year, is intended to provide much more information to “ordinary Americans” regarding federal funding and federally funded projects via a search interface (not Google specifically). According to the blog, however, a […]

Paid social

Which Social Media Sites Should You Target?

There are hundreds, if not thousands of social media sites. Because there are so many it can be difficult to figure out which ones to target. In an ideal world you would target them all but with limited time it’s important to prioritize. If you are wondering which social sites to target, wonder no more […]

Google

Google Webmaster Tools Now Supports Non-English Domains

The Google Webmaster Central Blog announced that they now officially support adding non-English domain names to Google Webmaster Central. So if you have a domain that looks like https://北京大学.cn, you will be able to add it and very the site in Google Webmaster Tools. Now Google supports Internationalizing Domain Names in Applications (IDNA) within the […]

Google

CNN & Google Sign Multi-Year AdSense Deal

Google announced that CNN has partnered with them on a multi-year deal for displaying Google AdSense contextual ads on CNN.com. Under this deal, “Google will serve as the exclusive provider of auction-based text advertisements throughout CNN.com,” according to the press release. AdSense is available to both large and small publishers. However, one would assume that […]

PPC

Yahoo Asks Court To Dismiss Jailed Chinese Reporter Case

Yahoo to Court: Dismiss Torture Case from the New York Times blog reports that Yahoo is requesting that the court dismiss the lawsuit brought by jailed Chinese reporter. Chinese reporter Shi Tao was jailed and allegedly tortured by the Chinese government after Yahoo provided evidence against the reporter to the Chinese government. He then sued […]

Content

Six Simple Steps To Image Optimization

With the advent of Google Universal Search, Ask 3D and other “blended” search services, images will increasingly be appearing in search results. If you’re not optimizing images on your web site, you’re missing out on capturing some of this increasingly valuable real-estate. Not sure how to optimize images for search engines? Today’s Search Illustrated shows […]

SEO

Searchers Trust Google’s Rank Above Abstracts In Search Results

University students don’t question Google from PC World reports on a recent study named In Google We Trust: Users’ Decisions on Rank, Position, and Relevance. The study surveyed 22 Cornell University students on the Google search results. The conclusion of the study showed that these students trusted Google’s ranking of the search results at a […]

Microsoft

Yahoo China & MSN China Sign Controversial “Self-Discipline Pact” With China

Yahoo!, Microsoft ink web pact with Chinese government from The Register reports Yahoo China and MSN China have signed a pact with the Chinese government that “encourages” rather than requires bloggers to identify themselves to the companies with real names, contact details and for the companies to censor material. Reporters Without Borders claims the new […]

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