Last week we reported that the Google video store was closing as of August 15 — and causing people who had purchased videos to lose access to them. Google’s initial make-good offer didn’t cut it with consumers, and now the company is offering full refunds. When the news came out, Google gave a $5 Google […]
The LocallyType blog noticed that Yahoo has updated their Yahoo UK home page. The new design has more clean space around the search box. The Yahoo content and services don’t truly begin until after the search box is displayed. I am told that the Yahoo UK home page looked more like the current Yahoo US […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is a roundup of all the coverage I was able to find throughout the day of the SES San Jose conference. This coverage is for the first day of SES, taking place on August 20, 2007.
Yahoo vice president of marketplace design & matching David Pann announced this morning at SES several new features coming to Yahoo Search Marketing on August 28th. They include: Pay for your ads via PayPal. The ability to manage more ads, more quickly through an easier to use interface. New email notifications, every 30 days, of […]
Microsoft just announced that ContentAds will be open to all US advertisers on August 29th. Advertisers who have not yet participated in the ContentAds program will automatically be opted into the network on that date. So if you do not want your ads to run on Microsoft’s content network, which might be likely, fill out […]
The Yahoo Search Blog announced they have added inline audio samples to their audio search feature. So now when you do a search on free bird, you can listen to a quick sample before clicking for more.
The analytics firm comScore is expanding its core search metrics product, qSearch, in a number of ways that the company says will make the measurement of search volumes and market share more accurate than it was previously. According to James Lamberti, SVP Search and Media at comScore, the expansion of the company’s methodology and measurement […]
Results from a new iProspect survey, Offline Channel Influence on Online Search Behavior Study, found that offline channels prompt two-thirds of online searches. Of those surveyed, 37% said a television ad encouraged them to conduct a search, 36% said word-of-mouth initiated a search, 30% said a print ad, 20% said a physical store’s location and […]
When it comes to link building, how much is too much? How fast is too fast? Neither of these questions would have been asked in 1997, because their was no such thing as too fast or too much. But it isn’t 1997 anymore is it? And since link development now plays a prominent role in […]
Here’s a callout to the community! From all of us who operate locally focused sites, thanks are in order to the users who write reviews about local businesses such that others can make more informed decisions. User-generated reviews, as we have mentioned in past columns, are not a ‘silver bullet’ that can build or sustain […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Face it, sessions are great for learning, but no place to get good scoop. For those heading to San Jose, mother of all Search Engine Strategies shows, here is a cheat sheet on where to get the best scoop. I leave it to the spies to leave good stuff in the comments. The Pre-Pre-Party. Could […]
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.
In Vote On the Most Shameful Wikipedia Spin Jobs, the Wired Blog Network reports that Virgil Griffin, a Caltech graduate student, has released a Wikipedia Scanner search tool that identifies edits by corporate IP block. Just type in the name of a corporation to see what sort of anonymous Wikipedia edits have been coming from […]
Today, Just Behave welcomes the second of our guest columnists, Larry Cornett, Vice President of Search Experience at Yahoo.—Gord Hotchkiss Where do you go to get your daily fix of fresh information? If you are like millions of other users out there, you hit sites like Digg, Delicious, Techmeme, or just open your favorite RSS […]
It sounds a little like the name of a band: The White Space Coalition. We previously wrote about the joint effort (by Google, Microsoft, Intel and others) to provide Internet access to consumers through unused parts of the television spectrum, so-called “white space.” See our previous coverage in “Microsoft, Google Suffer Setback On ‘White Space’ […]
Eric Goldman reports that American Airlines is suing Google over trademark infringement in AdWords. As Eric points out, this type of lawsuit is nothing new to Google. Many companies have taken Google to court for allowing advertisers to bid on their trademarked names. However, in this case, American Airlines, the two words, are extremely generic […]
Google’s AdSense to distribute videos from BusinessWeek reports that Google and the creators of “Family Guy” and Raven-Symone, star of the Disney Channel show “That’s So Raven,” have formed a deal to distribute their videos with ads from AdSense. The TV programs will be distributed throughout the AdSense network and will contain ads either prior […]
Fast Search & Transfer lets go of 148 employees from Pandia reports that Fast Search and Transfer will be letting 148 employees go this year. The employees who are being fired are reportedly being compensated for the downsizing. Fast Search & Transfer have reportedly hired 400 employees in 2006 and 2007. The company’s CEO, John […]
Google announced the launch of the Google Ad Traffic Quality Resource Center. This center will educate both novices and experts on click fraud, Google’s prevention methods, what Google considers click fraud, as well as links to other resources to learn more about recent updates on click fraud and traffic quality.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google Increases Stake in China from PC World reports that Google will be investing heavily in China over the next couple years to try to take market share from Chinese search leader Baidu. Kai-Fu Lee, president of Google China, said, Over the next year, Google will acquire one or two companies in China, and invest […]
It’s Search Engine Strategies San Jose next week. For Chris Sherman and I, it’s our swan song. This is the last SES event that either of us will program, with our search marketing conference efforts going forward focused on our own Search Marketing Expo (SMX) events. But we’ve put our all into making the last […]
Google Proxy Hacking: How A Third Party Can Remove Your Site From Google SERPs by Dan Thies gives us a detailed look at the serious dangers of proxy hacking. Dan’s detailed article shows the history on how he discovered the issue. He then goes into why the hacking currently works in Google. Dan is eager […]
Henry Blodget’s Silicon Alley Insider has some interesting data and analysis (Q2 2006 vs. 2007) that shows how Internet media are gaining at the expense of traditional media: TV, newspapers and radio in particular. Among traditional media, only outdoor grew in Q2. Everyone knows this intuitively and anecdotally but Blogdet breaks out some numbers. In […]
How you view the story in today’s Wall Street Journal depends on how cynical you are. The story, “Firm Seeks FCC Review of Free Internet-Service Plan,” is about a company called M2Z Networks that wants to build a wireless broadband ISP using vacant wireless spectrum to provide free Internet access with national reach. The company […]
M:Metrics released numbers on mobile social networking in the US and Europe. The U.S. had the largest audience — primarily mobile versions of social networking sites like MySpace and Facebook — followed by the U.K., Spain, Germany and France. In the U.S. and Western Europe there were 12.3 million mobile social networkers overall, according to […]
AOL acquired video search engine Truveo in January, 2006 and has used it primarily as a technology platform to power AOL video since that time. Simultaneously, the company has been supporting video search on third party sites. (See our previous coverage.) You could do video searches on Truveo.com but it wasn’t really presented as a […]
Over the past couple days and specifically yesterday and today, we have seen a large number of high quality blog posts in regards to link building, link buying, link exchanges and bad links. I thought I share with you some of those posts here:
I reported on a WebmasterWorld thread, which noticed Google added the word “excessive” to their link schemes Webmaster guidelines page. The line now reads, examples of link schemes can include “excessive reciprocal links or excessive link exchanging (“Link to me and I’ll link to you.”).” The new word added to this page, as of yesterday, […]
Qihoo lawsuit win closes chapter in dispute with China Yahoo from Interfax reports Qihoo has won an unfair competition lawsuit against Yahoo China. Yahoo China has to pay Qihoo $9,210 and post an apology on their home page.
The Google Webmaster Central Blog announced improvements they have made to the robots.txt analysis tool. The tool now recognizes all sitemap declarations and relative URLs. So now the tool will report the validity of all sitemaps URLs plus show data for relative URLs. In addition, Google has expanded the reporting to include data for not […]
The IAB UK and DMA UK have released the UK’s first code of conduct for search marketing firms. Companies that want to earn the IAB UK’s accreditation must comply with 4 specific criteria.
Before November of 2003 it was easy to rank well in Google for just about anything just by using the keywords in your anchor text and plastering the term everywhere in your page copy. I appreciate that, knowing that back then I ranked in Google’s top 10 results for search engine marketing without knowing much […]
Prediction: Any day now, you’re going to walk into a retail store and see Christmas products for sale. I know it’s only August. I know the holidays are more than four months away. But that won’t stop your favorite store from getting a jump on the shopping season. And it shouldn’t stop you from preparing […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The typical B2B company often has plenty of literature available on its products and services. Once closely guarded as proprietary and available only to prospects vetted by the sales staff, this literature increasingly appears on company websites as B2B companies struggle to differentiate and distance themselves from competitors. While this is great information for those […]
The Wall Street Journal explores Yahoo’s recently debuted “SmartAds” (prior coverage here), which mix behavioral targeting with other forms of targeting and dynamic elements to deliver a reportedly better response to display advertisers. The new ad platform was tested in Yahoo Travel and reportedly performed well (2x to 3x CTRs of normal display ads) and […]
A week ago today, I wrote about new changes coming to Google AdWords under the title of Want That Top Ad Position On Google? The Rules Are About To Change. As I explained, Google is changing some of the criteria on how an ad gets promoted from the normal sponsored results listed on the right […]