More from Search Engine Land: Page 3

Advertising

Live Search Maps Offer Local Ads

The Virtual Earth blog wrote about how Live Search Maps can have sponsored ads, as icons or logos, embedded directly in the local results. This is a feature Google had at least since August 2006 and Google Earth had since February 2007. I am not sure how long Live Search Maps had these feature, but […]

Content

3,000+ Hours Of Olympic Video: Can Search Engine Users Find It?

During the 2008 Beijing Olympics, NBCOlympics.com is streaming 2,200 hours of exclusive live Olympic video, as well as over 3,000 hours of replays. This content is housed exclusively on the NBC site. Users can search NBCOlympics.com to watch their favorite highlights or catch something they may have missed. But can hungry Olympic video fans find […]

Apple

Yahoo Gives Inquisitor, Mac Browser Plugin, First Upgrade

The Yahoo Search Blog announced that they have released a new version of my favorite search browser plugin named Inquisitor. The upgrade makes the Apple Safari search plugin faster, cleaner, and multi-lingual. By faster, Yahoo has integrated Inquisitor with BOSS, enabling a faster return on your Yahoo queries. Yahoo has cleaned up both the Inquisitor […]

PPC

What Are Search Blogs Talking About?

Lee Odden wrote Word Visualization on Search Marketing Blogs, where he used a tool named Wordle to show what the search blogs are actually talking about. Wordle forms a tag cloud of the most used words and phrases on a particular blog. The neat part is that Wordle allows you to select different fonts, layouts, […]

SEO

Key Takeaways From SMX Advanced For In-House SEMs

Perhaps for the first time ever I’m guilty of being slack. Either that or I’ve been seriously buried (a condition I’m sure most in-house SEMs are quite familiar with). Although there was some great live blogging of SMX Advanced, nobody to my knowledge summarized key takeaways for in-house search marketers. So here are what I […]

Link building

Link Development Realities Versus What We Tell Our Clients

This week I’m seeking some feedback for a future column with a working title of “Link Development Realities Versus What We Tell Our Clients” The idea for this column came from a client conference call I participated in this past week. As the call progressed, it became more and more evident that several of the […]

Paid social

Really Boring Products That Rocked In Social Media

One of the most frequently asked questions we get while speaking on social media marketing at conferences is “How can something boring be successful in social media?” Well, there is really no product, service, or topic that cannot be successful in social media marketing if you are willing to be creative. To prove the point […]

Local

Can Newspapers Be Saved?

Have you noticed the number of layoffs being announced by newspapers of late? When the New York Times announced in February 2008 that they were cutting 100 positions from their newsroom, it was a sad moment. A prominent national paper that informs our opinion and dialogue was announcing a cutback. Then the San Francisco Chronicle […]

Google

Google’s Email, Gmail, Having Major Issues

It is not uncommon for Gmail (Google Email) users to complain about outages and issues with sending and receiving email. But right now, there are hundreds of Gmail users complaining that Gmail is down or simply not sending or receiving emails. A current search at Twitter on Gmail will return hundreds of messages with Gmail […]

Content

IAC Monetizes Bloglines With Display Ads

Bloglines, a popular web-based RSS reader, announced that they have begun testing the waters of monetizing the service with display ads. If you login to the Bloglines start page, you may see an ad on the right hand side. In addition, if you conduct a search in Bloglines, you may see ads show up on […]

Ecommerce

Search Life Meets Real Life — Tell Me Your Thoughts!

I was thrilled when I got invited to speak at Chris Pirillo’s Gnomedex event happening in Seattle this August 21-23. Gnomedex is legendary to me, and to present at it — well, wow! Plus some nervousness, which I hope this post will help with. I’m looking for some thoughts on my topic of "Search Life […]

Content

Searching For Olympics News And Video

The Olympics are now officially under way. One of the unofficial competitions is among the search engines and companion sites to offer scores, updates and coverage of the games. Below is a roundup of where you can keep track of the medal count and watch your favorite action online.

PPC

Yahoo To Enable Opt Out Feature For Customized Ads

Yahoo has announced that they will begin giving their users the ability to opt-out of customized advertising on Yahoo.com. The feature will be added to the Yahoo privacy center by the end of August. This is an expansion of Yahoo’s opt-out program for third-party networks. This was done in response to the inquiry by the […]

SEO

A Roundup Of SMX Local & Mobile Coverage

Mike Blumenthal, who pens the estimable Understanding Google Maps & Yahoo Local Search blog, has compiled a comprehensive list of coverage for the SMX Local & Mobile show that’s the best roundup of coverage I’ve seen for the show, despite its witty, self-deprecating title: The Lazy Son of The Mother of All SMX Local/Mobile Recaps. […]

SEO

Redirects: Good, Bad & Conditional

Whenever you make changes to a web site, one of the most important considerations should be how to use “redirects” to alert the search engine to your changes to avoid having a negative impact on your search rankings. Whether you’re moving pages around, switching CMS platforms, or just wanting to avoid duplicate content and PageRank […]

Local

Google StreetView Coverage Grows: Australia, Japan, More US Cities

The Google LatLong Blog announced the expansion of imagery for Google StreetView to include Japan and Australia. The post also said that images have been released for 30 new US cities, including New Orleans. Europe is on the way but privacy hurdles need to be cleared first. Google recently introduced StreetView images for the Tour […]

Bing

Live Search Webmaster Center Gains Crawl Error And Backlinks Reports

Today, the Microsoft Live Search Webmaster Center is launching its first major update since its initial debut last fall. The Live Search Webmaster Center is Microsoft’s hub for their communication with site owners, and the tools portion of that center now has new crawl issues reports, backlinks data, and download functionality. The Webmaster Center was […]

Google Ads

Google Sells Off Performics To Publicis Groupe

SmartMoney reports that Google has sold off the search marketing division of DoubleClick, Performics, to a French company named Publicis Groupe. When Google purchased DoubleClick, they acquired Performics with it. Google promised to sell off the Performics division, due to the conflict of interest in owning such a company. Today, they sold it to Publicis […]

SEO

Pew: Daily Search Usage Approaching Email Levels

According to a new report from The Pew Internet & American Life Project, daily use of search engines is growing and starting to approach email usage levels. New research conducted by telephone among 2,251 US adults, age 18 and older, found that 49 percent of internet users use a search engine on a typical day, […]

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