Google adds air quality data in search results

Traveling to a new city and want to know if you should breathe the air? Google can now tell you the main pollutant level.

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Google Data Trends Analytics Ss 1920

Google now will show air quality and pollution data in the search results. If you search for [air quality], [air pollution] and/or qualifiers with city qualifiers, such as [air quality in nyc], Google will show a rating of the air quality in that city.

Here is a screen shot of the NYC example:

Google Air Quality Nyc

And for Beijing, where the air quality rated as “unhealthy”:

Google Air Quality Beijing

This works both on desktop and mobile search on Google.com.

The source of the data is from a company named BreezoMeter, and if you click through on the company name in the footer of the answer, it shows more details about the air quality in that location.


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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