Google My Business now offering some businesses email-based verification

Google seems to be allowing some business owners to verify their local listings within Google My Business through email verification.

Kiran C. Kumar posted a screen shot of this in action on Twitter. You can see Google here is offering Kiran three methods to verify the business. The first option is by emailing an email address for instant verification. The other two methods are typical, via phone or postal card.

Here is a screen shot showing the email option:

Here you can verify the business “by email now,” and it lists one of the email addresses and the business’s official website.

That should help Google get more verified businesses in Google My Business/Google Maps.

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Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.