Google Controls 65 Percent Of Search, Bing 33 Percent [comScore]

In the simplest terms, the world of organic search is roughly two-thirds Google, one-third Bing. Those are the July 2015 “powered by” numbers provided by comScore for the US search market. In terms of non-network share, Bing saw a tiny 0.1 percent gain in July, and so did Ask. Google was flat with 64 percent, […]

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In the simplest terms, the world of organic search is roughly two-thirds Google, one-third Bing. Those are the July 2015 “powered by” numbers provided by comScore for the US search market.

In terms of non-network share, Bing saw a tiny 0.1 percent gain in July, and so did Ask. Google was flat with 64 percent, unchanged for the past three months. Yet Google’s market share is down from 67.6 percent a year ago.

comscore july 2015 search rankings

Bing and Yahoo combined in July accounted for 33.1 percent market share. AOL will soon be a Bing-powered search property. If that were the case today, the share of Bing and Bing-powered searches would represent 34.3 percent of all query volume.


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About the author

Greg Sterling
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Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

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