Back to top

    Google Mobile Testing 10 Sitelinks In Search Results

    It appears that Google is testing placing 10 Google Sitelinks within some mobile devices. I have taken a screen shot of this experiment on Danny’s smartphone. I cannot reproduce this on either my iPhone, on normal Google search or even using Google mobile search. Postscript: It appears that this is not just limited to mobile. […]

    It appears that Google is testing placing 10 Google Sitelinks within some mobile devices. I have taken a screen shot of this experiment on Danny’s smartphone.

    Google Mobile Showing 10 Sitelinks

    I cannot reproduce this on either my iPhone, on normal Google search or even using Google mobile search.


    Postscript: It appears that this is not just limited to mobile. BigMouthMedia spotted this using a normal web browser. It appears that this is a limited test based on possibly the data center you hit or your ISP.

    Postscript 2: We now have confirmation that Google has increased the number of sitelinks to eight (it looked like 10 in our screencap, but some of those were a single link wrapped to multiple lines).


    Search Engine Land is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.


    About the Author

    Barry Schwartz
    Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

    In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

    Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.