Google releases new video on how to hire an SEO consultant
Thinking of hiring an SEO firm or consultant? Watch this video from Google's Maile Ohye on what questions to ask and what to look for during that hiring process.
Barry Schwartz on February 15, 2017 at 8:39 am | Reading time: 1 minute
Google has added a new video to their do you need an SEO help document page. The 11-plus-minute video walks people through the process of hiring an SEO consultant or firm. It tells them what to look for, what questions to ask, what some of the red flags are and more.
Maile Ohye from Google is the face of the video, and she does a very good job clearly documenting the main points one should look at during this process. She outlines the SEO hiring process in these three steps:
- Conduct a two-way interview with your potential SEO. Check that they seem genuinely interested in you and your business.
- Check their references.
- Ask for a technical and search audit.
Here is the video:
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About the author
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Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.