Google Santa Tracker & Santa Village Go Live, Counting Down Days Until St. Nick Takes Flight

Google launched its Santa Tracker today, counting down the days until St. Nick takes flight on December 24.

Along with its tracker, Google also opened its Santa Village, where users can play coding games, learn about various holiday traditions across the globe and “get into the spirit of giving” with an entire page devoted to charitable organizations like the Jane Goodall Institute, the Nature Conservancy and SolarAid.

Santa’s Village is a hub of activity as the elves code algorithms to tune Santa’s sleigh, translate “Happy Holidays” into Elvish and Danish, and practice their cartography with Dancer, Prancer, Donner and Vixen… all to get Santa ready for his trip around the world.

Google says it will be adding a new experience every morning between now and the end of the month, available on desktops, Chromecast, Android Wear and its Santa Tracker Android App.

For today’s launch, the Santa Village included the following “Santa’s Back” video:

Google shared the news on both the Official Google Blog and its Google Maps Blog.

Postscript: The Santa tracker is now live with Santa’s actual location. See our story: Where’s Santa Claus? Your 2015 Guide To NORAD Tracks Santa & The Google Santa Tracker.

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Amy Gesenhues

Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Search Engine Land, Marketing Land and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.