Apple: App Search & Universal Links
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Apple’s App Search allows developers and publishers to feed information into Spotlight and Safari search results. In addition, it allows for app deep linking or what Apple calls “Universal Links.” This is a way for people to click from search results directly into relevant parts of apps.
App Search with deep linking was announced for iOS 9 in June 2015. Google announced a way for developers to support it within its own Google App Indexing in October 2015.
For more background, see Apple’s documentation here and here.
Below, our stories about Apple App Search & deep links.
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