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Bing Shopping


Bing Shopping

Product search results integrated into Bing.com

  • Latest

Holiday shopping SEO: Last-minute tips and techniques for e-commerce sites

How to optimize the work you’ve been doing year-round and what to avoid ahead of the most profitable time of the...

George Nguyen | Sep 18, 2020 at 5:01 pm ET

Bing Shopping opens up to free product listings

The new offering launches with a small volume of traffic in the U.S. this...

George Nguyen | Aug 18, 2020 at 2:24 pm ET

Bing brings visual search to product ads

Currently available for clothing and shoes, users can upload an image or click on a product result to shop for visually similar...

George Nguyen | Jun 25, 2020 at 5:30 pm ET

 

What’s Digital Commerce Advertising and what tools can help?

A convergence of phenomena in interactive advertising and retail are contributing to growth in this...

Pamela Parker | Jun 22, 2020 at 2:49 pm ET

Martech Spotlight: How Kenshoo does digital commerce ad management

At a time when digital commerce is more important than ever, we're profiling vendors that help retailers scale their ads on e-commerce...

Pamela Parker | Jun 11, 2020 at 10:24 am ET

Considering software to manage your digital commerce advertising? Here’s what you need to know.

There's more tech than ever to help you scale up ads on Amazon, Walmart and other commerce...

Pamela Parker | Apr 21, 2020 at 3:13 pm ET

Introducing the Periodic Table of Digital Commerce Marketing

Packing an astonishing amount of information into an easy-to-digest visual, it's well worth the...

Pamela Parker | Feb 19, 2020 at 10:55 am ET

Microsoft Advertising’s PromoteIQ integration for retailers, brands is now in beta

The on-site search product Microsoft Bing for Commerce is also becoming available to...

Ginny Marvin | Jan 10, 2020 at 12:33 am ET

Bing revives its cashback program with Rebates

Bing’s new cashback offering will compete for shoppers with the likes of Honey and Google...

George Nguyen | Dec 30, 2019 at 12:26 pm ET

Gift-giving shopping behavior from religious holidays to relationships and beyond

New research analyzes data and trends from last year's holiday season to bring you key insights to help you optimize your...

Purna Virji | Oct 3, 2019 at 3:20 pm ET

Now you can easily find negative keyword conflicts in Microsoft Advertising Shopping campaigns

Get a better view into product negative keyword conflicts in your Shopping campaigns....

Ginny Marvin | Sep 9, 2019 at 12:10 pm ET

Here’s how a learning mindset can propel your marketing career

Andrew Cooper, a Search Engine Land search marketer of the year takes learning-by-doing to heart. He now leads Metric Theory's feed management...

Ginny Marvin | Aug 12, 2019 at 2:39 pm ET

Today’s customer decision journey is so complex but AI can help

Consumers jump between devices and online/offline activity and we need to keep up with creating personalized...

Christi Olson | Jun 28, 2019 at 10:50 am ET

Marketers can now view Shopping Campaigns in Bing Ads search terms reporting

The updated reporting grid also includes an Added/Excluded keywords...

Robin Kurzer | Feb 18, 2019 at 7:00 am ET

For retail advertisers, Shopping ads continue to overshadow text ads

Fourth-quarter reports from Marin and Merkle highlight the importance of Shopping ads for merchants' search advertising strategies....

Ginny Marvin | Feb 12, 2019 at 3:32 pm ET

Expert management of Bing Shopping Ads just got easier

Look to Google Shopping Ads best practices for ways to maximize sales with Bing...

Sponsored Content: Optmyzr | Sep 10, 2018 at 7:30 am ET

How to create the perfect ad with audience targeting

Reaching specific types of consumers throughout their purchase journeys is a challenge, but contributor Christi Olson shows us how to capture...

Christi Olson | Jun 29, 2018 at 3:20 pm ET

3 ways humans can do PPC better than machines alone

Artificial Intelligence is a hot topic in PPC, but until the machines fully take over day-to-day account management, there are a few key areas...

Sponsored Content: Optmyzr | Jan 31, 2018 at 7:30 am ET

Bing launches 2017 Black Friday ads, expands list of delivery services for package-tracking search feature

Bing also announced new weather and sports-related search updates and a photo contest....

Amy Gesenhues | Nov 14, 2017 at 4:05 pm ET

New goodies for online retailers at SMX East

If you’re an online retailer, you’re already ramping up for the busy holiday season ahead. The good news is that Google has rolled...

Chris Sherman | Sep 6, 2017 at 1:26 pm ET
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