Google My Business Insights adds queries used to find your business
Learn how people find your business in Google Maps and local search within Google My Business Insights with this new...
Local
Conversion optimization: SMX advanced session recap
Contributor Keri Morgret recaps the 'Conversion Optimization: Turning Quick Wins Into Winning Streaks' session from SMX...
Optimize for local SEO and drive more customers to your business
It is estimated that more than half the searches on Google are made with “local intent.” This means that one out of two people in...
Google introduces Smart Campaigns for small businesses — the first new solution to launch under the Google Ads brand
Campaign ad creation, audience targeting, ad delivery across Google channels -- and soon landing page creation -- are automated based on the...
Google Insights report in Google My Business gets subjective attributes
Learn what your customers think of your business with the new "what your business is known for" report in Google My Business...
Google Maps begins rolling out new explore features announced last month
The new Google Maps features are rolling out worldwide now, so go get...
Practice useful marketing for local business content success
As a small business owner, you fight big brands and a ranking system that favors them. How can you compete? Contributor Jamie Pitman shares 3...
Google local pack business categories dynamically change based on query
Google now uses searchers' keywords to customize the local pack business...
How social networks usurp Google’s local search dominance
Google may dominate most results, but not local search. Contributor Wesley Young looks at how Facebook and other social networks take a...
How does Yelp’s review solicitation penalty work?
Contributor Joy Hawkins provides an overview of how Yelp's review solicitation penalty works and explains why you should not ask for...
Finally! The 800 million ways Facebook gets serious about local business
Contributor Adam Dorfman explains how to capitalize on the one-two punch of Facebook advertising and organic engagement through Marketplace,...
TripAdvisor survey: TripAdvisor more trusted, widely used than Yelp, Google, Facebook
The sponsored survey looked at influence on restaurant decision-making....
Google Posts adds products and offers
Now you can not only highlight what's new or upcoming events in Google Posts, you can also highlight new products and...
Google My Business Agency Dashboard launches
This new dashboard, announced a month ago, is now live and available for...
Google Posts testing different design and functional treatments in the search results
Have you seen a new look for Google Posts in Google search results? Well, you are not...
Google Maps is testing interface with categories of local search suggestions
New Google Maps interface on Android shows category selections based on where you're viewing the...
Google My Business Q&A: What you may be missing
Did you know you can add a custom FAQ to your GMB listing? Contributor Sherry Bonelli explains how to use the often-overlooked Q&A feature to...
Yelp-led group’s new video appeals to Google employees to advocate for internal change
Video makes argument that Google is doing anti-competitive things in local search...
It’s time for local business to take voice search seriously
Pokémon Go and fidget spinners are fads, but voice search for a local business is not, says contributor Jamie Pitman. With new technologies...
Google steps up efforts to fight scams and fraud directed at SMBs
The company is filing new lawsuits, has developed tools and a stronger education program....
