Google’s inconsistency with third-party reviews is a confusing user experience
Google would be better off removing “reviews from the web” because the lack of enforcement with their own guidelines makes it difficult to...
Local
What is ‘Google Screened’ and how does it differ from ‘Google Guaranteed’?
The company introduces a second screening program for professional services....
Video: Greg Gifford discusses Google Posts, Google Q&A and local SEO
Learn more about local SEO from the super passionate and smart Greg Gifford....
The convergence of data quality to consumer discoverability
Data cleanliness and accuracy must be a priority for brands because it will affect marketing performance at the local level....
FTC smacks down anti-review ‘non-disparagement clauses’ in form contracts
Make sure your contracts don't have terms that violate the CRFA. ...
Why is there so little innovation in local?
The alpha and omega of local is now...
Video: A chat with Greg Sterling, longtime writer on mobile, local and search technology trends for Search Engine Land
Enjoy the chat I had with Greg Sterling about his background as a lawyer and his journey as a search industry...
Google My Business adds bulk review management
You can now save time and find reviews faster with this new Google My Business...
Hotels can now add services, amenities in Google My Business
Now you can control your hotel details on Google Maps and Google...
Reservations, AR navigation coming to Google Maps
The new features are aimed at making Maps a hub for...
Review counts matter more to local business revenue than star ratings, according to study
Womply also found businesses claiming their listings on multiple sites generated 58% more revenue than the average....
Location Data Strategies to Improve Customer Experiences
Live Webinar: Tuesday, August 20, at 1:00 PM ET (10:00 AM...
Google tests carousel local pack with ads included
In this new design, Google is not showing as many local results by...
New research shows strong link between Google My Business photo quantity and search performance
Here's what analyzing 580,853 images across 15,191 Google My Business listings taught us about how GMB images could be impacting user...
New guide–Local Marketing Solutions for Multi-Location Businesses
What you should look for in a local marketing...
Analysis of SMB site builders finds connection between vendor and rankings
WP Engine, Squarespace perform well, market-leader Wix does not....
Do local citations matter anymore? Five local SEOs sound off
A range of opinions about how much attention to devote to...
‘Get a Quote’ button added to Google business local knowledge panels
If you have Google My Business messaging turned out, you may start getting more messages from...
5 tactics that encourage customer reviews
Make sure your business pages are claimed and ready for reviews – then be ready with a strategy to respond to...
New site Hotspot Law like ZocDoc for lawyers
The startup is entering a mature vertical but one "in need of an upgrade."...