No, the Google My Business description does not impact ranking
After a lot of testing by many since the help center update, we can safely say the description has no impact in the...
Local
Google backtracks on using (relevant) keywords in your Google My Business description
An update to the help page about adding keywords to improve visibility in local search results was disputed by local SEOs and quickly...
Yelp launches ‘Showcase Ads’ and store visits attribution
The new products are intended for national and multi-location brands....
Google resolves rejected Posts problem
New Posts will publish after "fix;" rejected Posts to go live this week....
Facebook buys AR startup building a 1:1 digital map of the physical world
The acquisition appears to be about augmented reality, but Scape Technologies' capabilities go way beyond...
Google Posts being rejected because of non-compliance with image guidelines
Google is apparently seeking to upgrade the quality of images in Posts....
Happy 15th birthday to Google Maps, the company’s second most important product
Google updates the app that embodies its commitment to local...
Tripadvisor’s new ‘Review Hub’ lets restaurateurs manage reviews from multiple sources in one place
The subscription-based product can also be used to identify review trends across...
SMX Overtime: Here’s how multi-location brands can manage their local listings
Marketing strategist and SMX speaker Monica Ho explains what local businesses can do about duplicate listings and local franchise...
Apple’s big maps makeover now available across U.S., Europe coming soon
Apple Maps needs a 'breakout' feature. Could that be...
What local SEOs should focus on in 2020
Four experts offer their top 3 recommendations for local search marketers....
Your reputation depends on a solid (and legal) online review strategy
As consumers rely more heavily on online reviews, having a strong review management strategy in place can help your online reputation stand...
Get ready for an even stronger Google in 2020
Brands need to monitor and respond to reviews to improve their online experience because customers will vote with their search...
CallRail adds call analytics integration with Google My Business
Call tracking makes more data available to marketers than GMB insights....
Google’s ‘My Business Provider’ program replaces ‘Trusted Verifier’ for GMB outreach
But agencies, SEOs, and resellers are not eligible to become MBPs....
Yelp cracks down on ‘review rings’ as Google continues to see widespread mapspam
Will the problem of fake listings and reviews destroy trust in major platforms?...
SMX Overtime: Managing Google My Business profiles, reviews and more
Local search expert Dan Leibson offers advice on how to manage GMB profiles and why it's important to implement a meaningful review...
How verticalization and zero-click will impact local search in 2020
In the coming year it will be interesting to see how Google balances the priority of verticalization against the growing popularity of Google...
A wishlist of improvements for Google My Business in 2020
Joy Hawkins shares the top 5 features she’d like Google My Business to update or change this...
The big list of Google My Business changes, upgrades and tests in 2019
The key GMB updates of 2019 with local experts’ perspective on what's most significant....