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9 in 10 customers more likely to overlook a negative review if the business responds adequately, Yelp says
Half of survey respondents said they don’t trust reviews if they know the business asked customers to leave them.
Bing now lets you search local stores
Microsoft said this new feature will help searchers check store stock availability and choose to buy online and pick up in-store.
Seismic event or overblown rebrand: Local search experts weigh in on ‘death’ of Google My Business
Google’s recent rebranding and new profile management options may be a sign that it’s improving features for multi-location brands, while driving adoption with SMBs via profile controls in Search and Maps.
Google Search lets you see if a doctor or healthcare facility takes your insurance
Make sure to update your healthcare client's Google Business Profile and website to ensure Google is showing accurate details.
Google says it values all local reviews, both positive and negative
Google has updated their help documents to say it finds a mix of reviews more trustworthy.
How marketers can adapt to Google’s local SEO changes
SEOs should prepare for the coming changes in local reviews, knowledge panels and mobile displays.
Yelp’s new ad types aim to connect national advertisers to local users
Sponsored Collections may appeal to brands that typically don’t advertise on Yelp and Seasonal Spotlight Ads might help multi-location brands create another touchpoint to showcase their seasonal promotions.
Google Maps will show price ranges for US restaurants
The company also announced an expansion of indoor directories, Pickup with Google Maps and Area Busyness trends.
Yelp’s new home feed looks like a certain popular social media app
The new feed shows users Popular Dishes and Yelp Connect posts based on physical proximity to the business, the popularity of a dish in reviews and the recency of the content.
Google’s local rebrand prompts SMB support amid antitrust lawsuits, says local SEO expert
If you work with SMBs and they received the notification, there's a chance they may be worried about how laws and resulting changes will affect their businesses.
Google My Business now known as Google Business Profile as Google migrates features to Maps and Search
Google is also rolling out more support for managing your business profile directly in Google Search and Maps.
Consumer interest in nightlife, entertainment, fitness businesses surge; Thursday’s daily brief
And holiday sales will break a new record as Cyber Week growth slows down.
Business reopenings have flattened while new leisure and hospitality openings drove growth, according to Yelp
A surge in consumer interest for nightlife, fitness and entertainment may indicate less hesitancy among consumers to engage in activities where it’s difficult or impossible to socially distance.
Yelp announces new features for services businesses, including custom search filters, a new review flow and themed ads
The new features may help Yelp differentiate itself from other reviews platforms, at least for users looking for services businesses.
Yelp adds virtual restaurant attribute to help reduce customer confusion
The Virtual Kitchens attribute can help takeout or delivery-only restaurants identify themselves to potential customers.
Incorrect business listings deter 63% of consumers; Thursday’s daily brief
Plus, the Google News app will show non-AMP content and Microsoft Advertising announces optimization score in the Recommendations tab.
How Google and Yelp handle fake reviews and policy violations
A side-by-side analysis of Google and Yelp's respective approaches, policies and punitive measures.
Yelp introduces “Proof of vaccination required” and “Staff fully vaccinated” profile attributes
Users will be able to filter searches using these attributes and Yelp is monitoring reviews for businesses that add them.
Google’s local ads tips for the back-to-school shopping season
More than 50% of North American back-to-school shoppers say they’ll check for in-store inventory online before heading to a store, according to Google.
These 4 local SEO tips will help you improve your Google ranking
In this webinar, learn how to rank higher with ratings and reviews that build trust in your brand.