Google patent on related entities and what it means for SEO
Contributor Dave Davies pulls key points from a newly awarded Google patent on related entities and points out the ranking benefits of...
SEO
Sign up for daily recaps of the ever-changing search marketing landscape.
7 ways to turn a webinar into a stream of link-attracting content
Contributor Jordan Kasteler explains how to use webinars you've created to develop new content and become a marketing and link-building machine...
Updated: Google’s Ben Gomes expands role to head all of search as John Giannandrea moves to Apple to head AI
Role previously held by John Giannandrea to be split between Jeff Dean and Ben...
How to use the Knowledge Graph for higher rankings
Contributor Ryan Shelley recommends looking into the content displayed in a knowledge card and using what you find to develop a smart and...
The power of podcasting: SEO keyword angles
In Part 2 of a three-part series, Contributor Sherry Bonelli dives into the details of optimizing a podcast for maximum SEO, link and...
7 ways to increase mobile engagement
The mobile search economy continues to explode. Contributor Kristopher Jones outlines several messaging and alternative marketing strategies to...
Recruitment SEO: How to create a well-optimized career section on your site
Are you looking for quality hires? Contributor Thomas Stern explains how optimizing the careers section on your site will attract qualified...
UK webmasters prepare for #Brexit – the EU is coming for your .eu domains
You may want to consider migrating to a new domain now, so you can set up your redirects and new marketing push a year in...
Compare 16 leading SEO platforms
SEO software comes in many shapes and sizes, from rank-checking tools and keyword research toolsets to full-service solutions that manage...
Google adds air quality data in search results
Traveling to a new city and want to know if you should breathe the air? Google can now tell you the main pollutant...
Hijacking Google search results for fun, not profit: UK SEO uncovers XML sitemap exploit in Google Search Console
SEO wins bug bounty from Vulnerability Reward Program, Google search team confirms the exploit no longer...
Stop being a link snob and saying no to certain links
Want to know what bugs contributor Julie Joyce when she's building links? When webmasters say no to links using nofollow or link-builders refuse...
Bing ‘intelligent search’ capabilities continue to expand, include facts from multiple sources
Bing also shares more about the platform it built to power intelligent...
SEO for multi-language websites: How to speak your customers’ language
Combining international and multilingual SEO can get complicated. Contributor Marcus Miller walks us through the details of using International...
Google begins rolling out mobile-first indexing to more sites
Sites that follow the best practices for mobile-first indexing will be migrating over now, and Google will send notifications via Search...
The power of podcasting: How to boost your reputation and search engine rankings
Podcasting is hot and a must-use SEO tactic, says contributor Sherry Bonelli. Here is Part 1 of a three-part series on how to use podcasts to...
Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’
Penalties will be stronger, and there will be an individual right of action....
5 easy but smart SEO wins to boost content and link-building efforts
Don't ignore the basic, everyday technical SEO issues that pop up when marketing a website, suggests contributor Jeremy Knauff. Take care of the...
SEO Ranking factors panel: SMX West session recap
Contributor Eric Enge recaps the controversial takeaways and interesting marketing tips from the SEO Ranking Factors session at SMX West. ...
Google: Using non-English URLs for non-English websites is fine
In Google's latest SEO snippets video series, Google's John Mueller talked about non-English URLs and...
