SEO
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Google fixed a bug with the October 2023 core update impacting Discover traffic
Some sites may see an increase in their Discover traffic starting soon.
Bitter, cynical Verge article blames SEOs for ruining the internet
What kind of publication would spend their time smearing an entire SEO industry for traffic and profit? The Verge.
Ex-Google Search head worried his team was ‘too involved with ads’
Google declared a Code Yellow in 2019 when it looked like the company might not meet quarterly search revenue goals. Ben Gomes had concerns.
Google adds small business attribute and other information to business profiles and shopping listings
Google is also rolling out Product Studio.
How to create linkable assets with ChatGPT
Stop overloading journalists and content creators with studies they don't care about. Create assets that add value for their readers.
Search, social and retail: The future of digital brand experiences
Explore the interdependence of search, social, and retail media and why embracing it is key to delivering a holistic brand experience.
How to manage and optimize local listings for SEO
Learn tips for driving in-store visits and sales and making your business stand out in local search results with optimized local listings.
Google says mobile-first indexing is complete after almost 7 years
Google said it will turn off the indexing crawler information in the settings page in Search Console.
Report: Generative AI violates copyright law, rights of news publishers
News publishers are concerned that AI answers will replace Search traffic, leading to less revenue, lost jobs and other damages.
AI-generated content in 2024: How to excel and where to exercise caution
The future of content strategy lies in harmonizing AI efficiency with human creativity. Learn how to achieve this balance today and beyond.
Visual optimization must-haves for AI-powered search
Boost your SERP visibility with this three-step strategy for optimizing visual assets and gain SEO insights from a real-world case study.
9 ways to stay on top of the latest SEO trends
Enhance your SEO expertise with these reliable methods for staying updated on industry news and best practices.
Google Bard can now respond in real time
There is a setting to turn this real-time response off.
Become a data champion by mastering marketing analytics automation
In this webinar, you'll gain the power of optimizing campaign performance effortlessly across all channels.
Google CEO details how Chrome helped grow Google Search
We also now know exactly how much Google paid to be the default search engine on multiple devices and browsers: $26.3 billion in 2021.
How to integrate generative AI in your SEO
Here's how you can take advantage of generative AI for content creation while sidestepping potential SEO pitfalls.
4 ways to find unique content ideas from real-life insights
Find out how to create content that sets you apart from the competition using untapped sources. Here are four areas to explore.
Digging deeper into the E-E-A-T Knowledge Graph 2023 update
More insights into the E-E-A-T Knowledge Graph 2023 update, the evolution of Knowledge Panels and the importance of E-E-A-T signals.
Best of the Bot: Create an SEO plan for a digital marketing agency
A human asks Search Engine Land's ChatBot to create a content marketing and SEO plan. Here's the answer.
8 surprising social video trends
Explore the latest surprising trends in social video, from YouTube's creator explosion to TikTok's optimal video lengths.
Ahrefs again calls out Semrush for ‘unethical practices’
Ahrefs seems to believe an article endorsing Semrush over Ahrefs on the Backlinko website may violate FTC's endorsement guidelines.
Build trust and boost profits with programmatic ads
This digital advertising webinar will help you stay ahead with consent-driven ad strategies.
Google fixes issue with serving Search results
Google said you may see an error page when doing a search.
Google adds search themes to Performance Max
Search themes are a new, optional signal that let you add information about customers or your business in Performance Max.
Google Maps new search results makes photos significantly more important
This is a new "photo-first" search result layout where business owners need to pay more attention to the photos that show up for their business listings.
Reassessing the role of links in SEO: What data tells us
Is your SEO strategy too focused on backlinks? Here's what the data reveals about the relationship between links and search rankings today.
How to use DIY content to boost your visibility and leads
Sharing expert knowledge through do-it-yourself tutorials can establish trust, engage your audience, and grow your business. Here’s how.
Google rolls out about this image and more SGE links
Google said the links in SGE AI answers are from high-quality sites.
Survey: Only 26% of SMBs are using AI for marketing
While AI can save SMBs time and money, most SMB owners and decision-makers don't understand how to use AI in marketing.
Google syntax graph merge for structured data
This allows you to use different syntaxes that can now connect together.
Data providers on the Google October 2023 core and spam update
This was a very big set of Google updates, here is an analysis.
Inside Google’s massive 2023 E-E-A-T Knowledge Graph update
Dive deep into the latest Knowledge Graph update's impact on person entities and how Google's focus on subtitles enhances E-E-A-T signals.
B2B SEO tips: 4 ways to drive organic search success
B2B SEO isn't just about driving rankings but also revenue. Learn how to reach your target audience and improve your bottom line with SEO.
Mastering content quality: The ultimate guide
Go beyond the basics of content quality. Explore the keys to creating content that stands out, connects, and builds trust.
Google rich results for events removed from search snippets
You may have noticed a reduction in clicks from Google Search related to this change.
Study: Blogs appear most often in top Google positions
Blogs appear 23% of the time in the top 5 positions of Google Search, excluding home pages, according to BrightEdge data.
3 steps to mastering the right indicators for lasting SEO results
Quick SEO wins are important, but they aren’t enough. Learn the path to enduring SEO results by focusing on the right indicators and inputs.
How SEOs can successfully collaborate with web developers
Find out how an agile mindset, proactive communication and shared learning can transform your working relationship with developers.
How to lead, mentor and motivate your SEO team
Elevate your SEO team leadership skills with insights on setting meaningful KPIs, fostering diverse talents, and optimizing your workflow.
AI-powered content marketing: A startup’s guide to success
Discover how to leverage AI to create compelling content, improve efficiency, and connect with your startup’s audience.