YouTube remains dominant source of video in top Google ranking positions
Study found 83% of videos in search results carousel come from YouTube....
Study found 83% of videos in search results carousel come from YouTube....
Video storytelling should be an integral part of any online marketing strategy. By following these three fundamentals, brands can build the...
With streaming TV time at record levels, you can’t afford to leave Connected TV ads out of your holiday game...
"They come for the targeting and stay for the attribution," says Simpli.fi's CEO about CTV....
Brand advertisers will be able to target TV screen viewing for the first time....
Brands can create 6- or 15-second videos using existing assets and YouTube’s free audio library....
SMX West speaker Joey Daoud explains why it's worth the time to go back and optimize older videos on...
Advertisers could soon be feeling the effects of reduced speeds in the U.S., if they haven't already....
YouTube will temporarily implement more automated reviews, which could cause unwarranted...
The video timeline feature is getting more visibility in mobile search....
The 2019 holiday shopping season proved connected TV advertising’s direct response...
Paid media expert and SMX speaker, Ashley Mo, talks bumper ads, video ad sequencing and driving qualified traffic from...
Even if your creative is limited, test different targets, review call-to-action extensions and refresh your product selections for TrueView for...
Long a pure branding play, advertisers can now unlock television’s potential with Connected...
SMX East speaker Brooke Osmundson explains how brands can use a series of videos – in a specific sequence you define – to engage audience on...
Discovery ads require a strategy for a different type of use-case that can be helpful to your business goals. Here's when it works....
Ford reports the new offering reduced campaign costs by more than 20% compared to its previous YouTube...
According to the study from Mondo, only 17% of marketers have plans to optimize their websites for voice search in the next 12...
Here's how you can boost campaigns with video in lightbox ads, display, universal apps and...
Here are some tips on how to structure your video campaigns, measure performance and get in front of the right...