On Location

On Location, a regular column by local search expert Greg Sterling, focuses on local SEO, location-based marketing, location intelligence, relevant consumer behavior trends and online-to-offline analytics.
A eulogy for Mapquest
Once the dominant mapping site, the decline of Mapquest is a story of disruptive competition and corporate...
How to appear in local services listings in Google Assistant and Google Home
Company serving only pre-screened local providers in most major markets....
How to choose a location data provider
More than 20 questions to ask location-intelligence companies....