Yelp introduces a searchable Asian-owned business profile attribute
In February, Yelp searches for Asian-owned businesses were up 130% YoY.
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In February, Yelp searches for Asian-owned businesses were up 130% YoY.
Plus, Neeva is in beta testing and Twitter's rumored community page feature.
Google is packing more features, many commerce-related, into Maps, helping the company maintain its position as the intermediary between our online and offline activities.
It’s important for businesses to not ignore the importance that reviews still have in local search results even as customer sentiment around reviews shifts.
Plus, register for SMX Create
We also spoke about Google My Business, Google Shopping and how far back we go even before Dan got into SEO.
Plus video SEO tips and a new way to manage local reviews in Google
Previously, there was no real way to see the status of reviews you submitted for a takedown in an organized fashion
Call tracking has helped agencies better position themselves as strategic business partners. And as the technology continues to evolve, it will become a point of differentiation for many agencies
Make sure not to miss the new more visual changes in Microsoft Bing Search, the new Google My Business reports and the Google Ads mobile app notifications.
You can now see device and platform breakdown in your Google My Business performance reports.
Plus, we're introducing research Tuesdays
Plus, Google extends deadline for Partner Program requirements and Yelp releases new features to address new consumer behaviors.
Waitlist now supports takeout orders, and enhanced analytics may help managers evaluate how their restaurants are performing
Recent change in consumer behavior has put local search on the map.
Plus, GMB adds messaging to desktop (finally)
Learn some strategies to help you harness the power of local search and succeed in 2021.
Businesses can now message with customers through their web browser, not just the mobile app.
Plus, we’re looking for speakers for SMX Create
Plus, Microsoft is replacing CPC with eCPC by the end of April.
After several months of testing, Google has officially launched this new label that shows how many years your business has been in operation.
This was first launched for the Google local business results in July 2020 and now is supported by Google Merchant Center.
Make sure you are paying attention to the local service ads option with Google Ads, even if it is not yet available for your industry.
The new form and options are much more detailed now, compared to the old method.
Adam Heitzman from Higher Visibility and David Dweck with Wpromote give their best advice for running a successful search agency.
You can access these new reports within Google My Business under the insights section.
Even a pandemic couldn’t slow down developments in the search industry. Here’s our recap of the year’s most important stories and news.
Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes.
PAAs now appear in 9% of brand knowledge panels. Here's how they're different and why you need to optimize answers for brand-focused questions.
Much of Google is offline, it is not just you. Google began restoring services at around 7:28am ET.
Google's Reena Nadkarni explains what retailers can do to drive local sales.
Consumers will be able to message with businesses in more ways and businesses will be able to see more local insights.
Google seems to be testing how consumers react to Google Guaranteed badges in places other than in Local Services Ads.
Don't think of it as an enhanced version of Google Support.
GMB listings phishing is on the increase. Google says it's aware of the problem but business owners must be vigilant.
Retailers that win the delivery wars will win the holidays.
The platform builds on the company's call tracking and analytics capabilities.
Smartphones will drive the majority of online retail traffic and 42% of sales.
Small businesses need to focus their marketing on key consumer sites, especially Google, for survival into 2021.