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Google: Gmail


Google: Gmail

Recent news about search related features and updates in Gmail that affect users. For email marketing and Gmail specific marketing tactics, head to Marketing Land’s Email Channel.

  • Latest

Now, get your Google Shopping ads on Gmail, Discover, YouTube

Google keeps finding more places to show Shopping ads as merchants prioritize them ads over text ads. ...

Ginny Marvin | Feb 6, 2020 at 5:55 pm ET

A quick and dirty guide to winning with Gmail ads

In comparison with other ad placements, Gmail ads are less competitive and can help build brand awareness from within a potential customer’s...

Jacob Baadsgaard | Jan 15, 2019 at 11:43 am ET

Google updates ‘Ad Settings’ to allow users to turn off targeting signals

Google is also extending 'Why this ad?' notices to all services that display Google Ads, including YouTube, Google Play, Gmail, Maps and partner...

Amy Gesenhues | Jun 14, 2018 at 2:39 pm ET

 

Google announces AMP for Email – delivering Accelerated Mobile Pages experiences to your inbox

The new spec is available through the Gmail Developer Preview, with support in Gmail slated for later this...

Michelle Robbins | Feb 14, 2018 at 11:26 am ET

3 AdWords features you’re probably underutilizing

Columnist Brett Middleton explores three commonly underused AdWords features that can have a big impact on performance: ad variations, Gmail ads...

Brett Middleton | Jan 18, 2018 at 11:16 am ET

3 things every PPC beginner needs to try

Are you a PPC newbie looking to get the most out of your campaigns? If so, columnist Brett Middleton has some advice for...

Brett Middleton | Aug 24, 2016 at 10:02 am ET

Gmail Ads: An Old Ad Type, But A New Addition To AdWords

Not familiar with Gmail Ads? Columnist Susan Waldes has the scoop on the ad type formerly known as "Gmail Sponsored...

Susan Waldes | Sep 21, 2015 at 11:09 am ET

Everything Search Marketers Need To Know About Gmail Sponsored Promotions, Part 1

GSPs are now available to all advertisers. Columnist Susan Waldes has been there since the beta launch two years ago and shares her hard-won...

Susan Waldes | Mar 10, 2015 at 1:49 pm ET

Gmail Messages Now Showing Up In Google Searches

Since Google released its new Gmail “Inbox” feature last week, TheAndroidSoul.com reports that Gmail users can now get to their...

Amy Gesenhues | Oct 27, 2014 at 10:51 am ET

Days-Old Error In Google Search Causes Gmail User To Get Thousands Of Emails

Earlier this week, we reported a glitch in Google Search, where clicking on a link after a search for Gmail listed someone’s email...

Danny Sullivan | Jan 24, 2014 at 3:34 pm ET

Searching For Gmail In Google Links You To Compose A Message To A Google Apps User

If you search for [gmail] in Google and if you click on the sitelink that reads “Google mail” — Google may push you to a page...

Barry Schwartz | Jan 20, 2014 at 9:24 am ET

Google Adds “Now” Content, Features To iOS Maps Apps

In October, Google started adding Google Now style cards to its PC Maps. Now, Google is adding some of those same features to its iOS Maps apps....

Greg Sterling | Dec 12, 2013 at 12:24 pm ET

Google’s April Fools’ Day 2013 Joke-A-Thon: YouTube Shutdown, Google Nose & More

April Fool’s Day is pretty much like a national … err, international holiday for everyone that works for Google. It seems that...

Matt McGee | Mar 31, 2013 at 3:17 pm ET

Microsoft Says Goodbye To “Scroogled” Ad Campaign

Microsoft’s “Scroogled” ad campaign, which attacked Google over paid inclusion in shopping and Gmail over privacy, is coming...

Greg Sterling | Mar 4, 2013 at 9:36 am ET

Google Expands Gmail In Search Results With My Orders, My Events & My Reservations

In August, Google introduced a field test that brings Gmail content in your search results. So if you searched for [my flights] and you had a...

Barry Schwartz | Dec 21, 2012 at 12:40 pm ET

Google Widens Gmail Search Field Trial, Includes Google Drive In Search Results

Here’s another small step in Google’s effort to centralize your Google search activity: The company is expanding a field trial to...

Matt McGee | Oct 15, 2012 at 7:50 pm ET

Up Close: Gmail In Google Search Results Field Trial

Google released a “field trial” today allowing people who enroll to do Google searches and get information from their Gmail messages...

Danny Sullivan | Aug 8, 2012 at 7:33 pm ET

New: Gmail Results Embedded In Google Search Results

Google announced in this morning’s Google Search Breakfast that it is integrating Gmail emails directly into Google search results. This...

Barry Schwartz | Aug 8, 2012 at 1:15 pm ET

Google’s Gags Go Worldwide For April Fool’s Day 2012

It was right about this time last year when we gave Google the winner’s trophy for a series of gags that put all others to shame. We could...

Matt McGee | Apr 1, 2012 at 3:37 am ET

Google News Spotlight Now Spotlights Your Friends & Stories They +1

The Google News Blog announced that the Spotlight section on Google News may contain stories that your Google + friends and Gmail contacts have...

Barry Schwartz | Nov 22, 2011 at 12:48 pm ET
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