Google: Voice
The age of voice assistance and a new input paradigm
SMX East's opening keynote from Google's Naomi Makofsky outlined how marketers can find opportunities for the explosion of conversationally...
Report: Just 3% of CMOs are currently optimizing for voice search
As consumers gravitate to voice search, CMOs are just starting to focus on SEO strategies that support those...
Voice search & virtual assistants — SMX Advanced Session Recap
With over 420 million voice assistants sold, it's clear that SEOs need to optimize their content for voice search. Contributor Eric Enge recaps...
Google turns on ‘Continued Conversation’ in the Google Assistant
Users will be able to ask repeated follow-up questions without the need to say "OK Google."...
Say hello to Voice Interface Optimization
Voice interfaces are not simply front-ends for search engines or apps. They are a whole new...
How to forecast the revenue opportunity for the coveted ‘position 0’
Everyone wants to command that coveted 'position 0' for regular and voice-based search, but that doesn't mean you can, says contributor Karen...
Driving calls with PPC: 5 mistakes most search marketers make
Most search marketers want the same thing out of their pay-per-click campaigns: driving conversions up and cost per conversion down. Things get...
Voice agents and interfaces will require many new marketing strategies
Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice...
Already doing SEO? Add these two things to optimize for voice search
Not sure how to optimize your webpages for voice search? Contributor Bryson Meunier lists 12 'how-to' tactics and suggests two of them are the...
Optimize for voice search by keeping it short and to the point
Contributor Dave Davies explains the many layers and aspects of Google Voice Search and how to optimize your content for...
How do you optimize content for a voice-first world?
Want to know how to optimize your content for voice search? Contributor Sherry Bonelli shares how to incorporate smart SEO tactics to increase...
What 3,000 voice search queries tell us about the ‘Voice Search Revolution’
Do you think voice search is the next "big thing" digital marketers need to watch for? Contributor Bryson Meunier isn't so sure and feels there...
New search quality raters guidelines for Google Assistant and voice search evaluations
Google has quality raters specifically for voice search-related search results. These raters look for information satisfaction, length,...
Google adds trending searches and instant answers to iOS app
Google adds previously introduced Android search capabilities to iOS app. ...
Google adds 30 languages to voice search & makes it possible to use emojis with voice typing
Included among the new languages are Swahili and Amharic, two of the most popular African...
Google Would Like You To Buy Products Using Voice Search
Google's next frontier is conversational shopping, which would allow you to buy products without the click of a...
No More Typing: How To Prepare For The Next Wave Of Voice Search
Columnist Chris Marentis discusses where voice search is headed, as well as the potential implications for search...
How Google & Other Voice Search Engines Focus In On Your Voice
Google says error rates on voice searches are only 8%, down from 25% just a few years...
Google’s “Voice Assistant” Not Quite Siri-Smart But Most People Won’t Notice
At Google I/O this week Google introduced spoken search results, which mimic Siri’s functionality on the iPhone. Siri had been a major...
Google Enables Call Tracking From Mobile Landing Pages
Google’s Click to Call program has been a huge success. About a year ago Google reported that it had 500,000 advertisers using Click to...