The old Google Search Console is no longer available
After over two years since the new version of the Google Search Console has come out, Google has finally removed access to the old...
Change log: Google updated its Search Quality Rater Guidelines
Here's what's new, compared side-by-side with the last...
Google’s Assistant-everywhere strategy reminiscent of old site search playbook
Google Assistant "syndication" is a way to battle Amazon Alexa and expand its reach for later...
Google adds new movie structured data
Take note if you have movie listings on your web...
Google search lets you swipe left and right on shows and movies
Google is launching a new way to find tv shows and movies in...
Google selects canonical URLs based on your site and user preference
If a different URL is chosen, it doesn’t negatively affect your...
We audited Google Ad recommendations: What we learned will surprise you
The analysis revealed adding sitelinks to ads and replacing trademark terms can help but optimization scores of ad copy might not. In the end, a...
Google verticals, machine learning and no-click searches expected to have the biggest impacts on SEO
Survey also finds that SEOs think government investigations are least likely to impact the...
Google Ads seasonality adjustments now available for Search, Display campaigns
Give Google's bidding algorithms a heads up about short-term conversation rate changes during promotions....
Beyond conventional SEO: Unravelling the mystery of the organic product carousel
New SERP features in the US will soon be rolled out globally and involves the use of inputs and tools that we wouldn’t normally associate...
Google Search Console adds auto-DNS verification
Here is yet another, possibly faster, method to verify web sites in Google Search...
The line between subdomain leasing and alternative revenue strategy
How search engines handle subdomain leasing may carry implications for all...
Google now showing competitor ads on local business profiles
The unit is from Local Campaigns and businesses cannot pay to remove them....
Bing Webmaster Tools allows site verification via Google Search Console
The beta option enables site owners to skip verification by...
Google moves to simplify, standardize content policies for publishers
The updates will go live in September and apply to all publishers using AdSense, AdMob and Ad Manager. ...
AI for small business is no longer an option. It’s a necessity.
There has been no better time in history for small, disruptive businesses to win big. They just need to be...
Yelp adds new personalization features in bid to regain local momentum from Google
The new capabilities are the beginning of 'major product changes' according to the company....
Google Search Console API drops more app features
If you are using the Google Search Console API, please make sure to update your tools for these...
Video: Local search expert Joy Hawkins shares an unexpected finding from her Google reviews research
Hawkins talks to Search Engine Land editor Barry Schwartz about breaking out on her own, buying Local Search Forum and a recent discovery she...
Google’s inconsistency with third-party reviews is a confusing user experience
Google would be better off removing “reviews from the web” because the lack of enforcement with their own guidelines makes it difficult to...