How To: Local Search Marketing
How To Guides for Local SEO and Local Search based advertising.
How do you optimize content for a voice-first world?
Want to know how to optimize your content for voice search? Contributor Sherry Bonelli shares how to incorporate smart SEO tactics to increase...
Local SEO: 7 Google My Business questions asked and answered
At first glance, Google's offering for local businesses might appear fairly simple. But questions inevitably arise. Contributor Sherry Bonelli...
4 local SEO tips for restaurants
While general SEO wisdom is applicable if you're running a restaurant website, contributor Dave Davies digs into the details of the options...
An easy quarterly plan for local link building
Looking to build links for your local business? In this helpful how-to piece, columnist Greg Gifford outlines his process for finding and...
Organic traffic & link building for small businesses
Link building is often one of the most challenging digital marketing tasks for small businesses. In this helpful how-to, columnist Marcus Miller...
How to nail a local SEO pitch
Wondering how to make a good impression with potential clients? Columnist Lydia Jorden shares her process for successfully pitching to local...
Digital assistants, conversational search and the future of local
As digital assistants like Alexa and Google Home become more popular, how can local search marketers adapt? Columnist Brian Smith shares his...
How to manage local listings for enterprise brands
Getting a handle on the data for multiple-location businesses can be a significant challenge. Columnist Brian Smith provides step-by-step...
Local SEO For WordPress Websites
Thinking about using WordPress for your local business website? If so, check out columnist Marcus Miller's handy guide on how to do local SEO...
How To Localize Google Search Results
Google has removed the search tool that allows users to change their geo-location. Columnist Clay Cazier documents four ways to get around this...
Moving Your Office Without Losing Rankings: The Local Business Owner’s Guide
Is your business moving to a new location? If so, check out columnist Joy Hawkins' guide to ensuring a smooth transition in...
How To Cement Your Local SEO Footprint In Google: 4 Easy Steps
Building a solid foundation for local search visibility in Google is essential for brick-and-mortar businesses, especially in the age of mobile....
Rev Up The Content Marketing Engine To Achieve Local Liftoff
Looking to bolster your local SEO strategy? Columnist Chris Silver Smith discusses the benefits of content marketing for local...
Local Businesses: How To Get Good Online Reviews That Build Business
Online reviews can make or break local businesses these days, so columnist George Aspland shares his process for cultivating (good)...
AMA: Common Local SEO Mistakes Made By Businesses Big & Small
Have questions about local SEO? Columnist Andrew Shotland has anticipated these questions and is answering them,...
How Medical Practices & Practitioners Should Set Up Google My Business
It's common for multiple medical practitioners to work at a single location, so columnist Will Scott advises how to set up Google My Business so...
3 Steps To Optimizing Local Paid Search
Columnist Benjamin Vigneron explains how to localize your messaging and optimize your budget across your best performing locations in Google...
11 Tips For Using Slide Presentations For Local SEO Advantage
Looking to go beyond images and videos in your local optimization efforts? Columnist Chris Silver Smith discusses a type of media you may not...
Google Maps, Yelp & Local SEO In 2015
When it comes to digital marketing and SEO for your business, it’s important to look beyond just your website. For local businesses, a...
Close More Clients With A Quick Local Site Audit
We all know it — selling local SEO to clients is tough. After my “simple math” post back in October, I’ve gotten a ton...
