SEO – Search Engine Optimization

Google Search Console adds Video Enhancement, Video Appearances Performance reports

Google has new reports to help you with your videos in Google Search and...

Barry Schwartz | Oct 7, 2019 at 10:23 am ET

Multiple H1s won’t get in the way of your SEO, Google says

Google still uses semantic headings to understand the context of different parts of your pages,...

George Nguyen | Oct 3, 2019 at 12:44 pm ET

Google to update GoogleBot’s user agent

Make sure you are prepared for the new GoogleBot user agent, which launches this...

Barry Schwartz | Oct 2, 2019 at 12:02 pm ET

In response to Google change, Yoast SEO will opt users into all snippet features by default

The change comes with versions 12.2, coming October...

George Nguyen | Sep 27, 2019 at 2:24 pm ET

Keywords Everywhere tool goes paid on Oct 1

‘The only other option would have been to shut it down,’ developer...

George Nguyen | Sep 25, 2019 at 12:54 pm ET

Video: Wil Reynolds on the importance of data with search campaigns

Give back to your community and obsess over your data, those are two of the many tips given by Wil in this...

Barry Schwartz | Sep 25, 2019 at 11:34 am ET

Server migrations are “uneventful for Google systems”

Expect Googlebot to readjust your crawl frequency,...

George Nguyen | Sep 24, 2019 at 12:51 pm ET

Breadcrumb structured data reports now available in Google Search Console

The new report can help you debug issues with breadcrumbs displaying in the search...

George Nguyen | Sep 19, 2019 at 11:51 am ET

Google can crawl AJAX just fine

No special action necessary for...

George Nguyen | Sep 18, 2019 at 11:26 am ET

Noticeable drop in reviews showing in Google search results

It has begun, Google is showing fewer review stars in its search...

Barry Schwartz | Sep 18, 2019 at 9:37 am ET

Yoast 12.1 adds custom favicons to the mobile snippet preview

Also introduces more schema filters and matches Google’s search font size on...

George Nguyen | Sep 17, 2019 at 10:41 am ET

Google Search Console adds Datasets to enhancement reports section

Check out this new report within Google Search Console and if you don't see it, do not...

Barry Schwartz | Sep 16, 2019 at 1:24 pm ET

BrightLocal launches ‘Local RankFlux’ Google local algorithm tracking tool

The tool is designed to help SEOs and businesses more easily track local algo...

Greg Sterling | Sep 12, 2019 at 5:36 pm ET

Yes, you can add JSON structured data to the body of your pages

Head or body, Mueller explains that Google can read both just...

George Nguyen | Sep 12, 2019 at 9:35 am ET

Lucidworks’ new feature promises enhanced internal site search customization

Aims to enable retailers to optimize site search without having to call on...

George Nguyen | Sep 11, 2019 at 10:58 am ET

Search used when brands are unknown, but it’s direct navigation for existing customers

A new survey from Yext explores what content sources are more trusted and what's at stake in not paying enough attention to third party...

Greg Sterling | Sep 11, 2019 at 8:05 am ET

Change log: Google updated its Search Quality Rater Guidelines

Here's what's new, compared side-by-side with the last...

George Nguyen | Sep 6, 2019 at 5:30 pm ET

Google adds new movie structured data

Take note if you have movie listings on your web...

Barry Schwartz | Sep 5, 2019 at 4:29 pm ET

How to become a professional digital marketer

In this fast-growing era, digital marketers are expected to be skilled in a variety of areas, including analytics, creative direction, sales,...

Sponsored Content: Careerplay | Sep 5, 2019 at 7:30 am ET

Google selects canonical URLs based on your site and user preference

If a different URL is chosen, it doesn’t negatively affect your...

George Nguyen | Sep 4, 2019 at 2:12 pm ET