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SEO: Domains & URLs


  • Latest

Keywords in generic top-level domains won’t help you rank better

Here’s how Google treats every type of...

George Nguyen | Sep 15, 2020 at 2:15 pm ET

The line between subdomain leasing and alternative revenue strategy

How search engines handle subdomain leasing may carry implications for all...

George Nguyen | Aug 30, 2019 at 9:00 am ET

Google is aware of sites hosted on another’s subdomain

It’s improving its systems to recognize such content and treat it...

George Nguyen | Aug 14, 2019 at 4:52 pm ET

 

Ask the SMXperts — Page speed, site migrations and crawling

Our SMXperts share their tactical insights on optimizing crawl budgets, fine-tuning page speed and how to execute on large-scale error-free site...

Debra Mastaler | Sep 18, 2018 at 11:37 am ET

Double down on speed optimization with these 9 advanced tips

Does your site have a need, a need for speed? Here's a breakdown of Google's PageSpeed Insight Rules and best practice advice on optimizing web...

Aleh Barysevich | Sep 10, 2018 at 12:58 pm ET

The ultimate guide to HTTP status codes and headers for SEO

Do you understand how HTTP protocol works and the impact it has on crawling and indexing web pages? No? Here's a guide written by Contributor...

Barry Adams | Jul 31, 2018 at 9:40 am ET

Ask the SMXperts — Schema & Structured Data, JavaScript

Three #SMXperts answer questions from the Advanced Technical SEO session at SMX Advanced and share their insights on JavaScript and structured...

Debra Mastaler | Jul 6, 2018 at 3:51 pm ET

SMX Advanced session recap: Mobile-first and AMP

Contributor Patrick Stox recaps an advanced SEO session where speakers shared how to perform audits in a mobile-first world and tactics to...

Patrick Stox | Jul 5, 2018 at 10:16 am ET

How to prioritize SEO tasks by impact

How do you know if the SEO and content changes you're making will benefit your site? Contributor Casie Gillette looks at ways to prioritize...

Casie Gillette | Jul 3, 2018 at 10:17 am ET

Internal links: Link building’s secret sauce

Contributor Andrew Dennis explains why you shouldn't overlook internal links on your site: They leverage link equity from external links and...

Andrew Dennis | Jul 2, 2018 at 12:28 pm ET

The ultimate guide to bot herding and spider wrangling — Part 3

In this third and final installment, contributor Stephan Spencer outlines common coding, mobile and localization issues and offers workarounds...

Stephan Spencer | Jun 28, 2018 at 10:00 am ET

5 Tips to Choosing Your Winning Business Domain Name

Back Rub, Tokyo Tsushin Kogyo, DrivUrSelf, Research in Motion, Sound of Music. Wonder if these big brands had been as successful if they...

Sponsored Content: Verisign | Jun 25, 2018 at 7:30 am ET

Ranking factors session recap from SMX Advanced 2018

If you couldn't attend SMX Advanced, have no fear. Contributor Eric Enge outlines one of the more controversial sessions and reports on what the...

Eric Enge | Jun 18, 2018 at 12:35 pm ET

How to determine if you’ve been hit by negative SEO

Knowing you've been hit by a negative SEO campaign is crucial to fighting it. Contributor Joe Sinkwitz outlines the tools and steps you can take...

Joe Sinkwitz | Jun 14, 2018 at 11:23 am ET

Reducing the time it takes to write meta descriptions for large websites

The process of writing meta descriptions will likely be improved using machine learning techniques, but in the meantime, contributor Paul...

Paul Shapiro | Jun 13, 2018 at 11:43 am ET

Measuring the quality of popular keyword research tools

Contributor JR Oakes measures the quality of popular keyword research tools against data found in Google search results and performing page data...

JR Oakes | Jun 11, 2018 at 6:06 pm ET

How to use domain names for marketing

Although many small businesses do just fine with using one domain name, companies of all sizes can certainly benefit from registering multiple...

Sponsored Content: Verisign | May 23, 2018 at 7:30 am ET

All About the GDPR

While deregulation has been a stateside trend over the past decade, the 28 members of the European Union are gearing up for a massive increase...

Sponsored Content: CallTrackingMetrics | Mar 26, 2018 at 7:30 am ET

Is a 301 or 302 redirect best for SEO?

Confused on which redirect to use? Contributor Bryson Meunier breaks down the differences between 301 and 302 redirects and explains how Google...

Bryson Meunier | Mar 9, 2018 at 10:37 am ET

Can you predict what the future holds for your inbound links?

Gazing into her crystal link building ball, columnist Julie Joyce says it's hard to tell if your links will even be in place, much less be...

Julie Joyce | Feb 27, 2018 at 11:40 am ET
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