Search Engines: Location / Checkin Services
What location data can tell us about the COVID-19 pandemic
Tools used for ad analytics can provide enormous social insights and even speed recovery, but they require clear safeguards....
Why we need to fight fake reviews
As a business owner, are you tempted to slip in a few positive reviews since you think everyone is doing it? Resist, says contributor Wesley...
6 smart e-commerce lessons to boost local business
With more and more people window shopping on a small screen, contributor Wesley Young shares six ways to use online tactics to drive customers...
International SEO and search trends: How does it all work?
Contributor Marcus Miller provides an overview of how to implement an international SEO strategy and suggests what is right for your company...
4 local SEO tips for restaurants
While general SEO wisdom is applicable if you're running a restaurant website, contributor Dave Davies digs into the details of the options...
Survey: Under 40 Percent Start A Local Search With A Search Engine
What we widely call “local search” is only partly about search engines. Finding local content and making offline purchase decisions...
Local Search Provider YP Offers All-Inclusive PPC Search Product For SMBs
Local search provider YP has launched a one-stop-shop local PPC solution targeting small and medium businesses. It combines YP’s own...
Despite Documented Performance Lift Brands Still Confounded By Local Search
Remarkably, there are still marketers out there that don’t “get” local search or why marketing campaigns should be localized....
YP’s “Mybook” Makes Local Search More Social
Local search provider YP has been investing in its mobile app, doing brand advertising and generally seeking ways to better compete with rivals...
Ingress: Is Google’s AR Game A Stealth Local Data Effort?
I recently got a new Android phone and found a little card in the box advertising Ingress, the “massively multi-player location-based...
Survey: Half Of Small Businesses Never Update Their Listings Online
ConstantContact’s SinglePlatform division has released the results of a new survey of small businesses (SMBs). The “headline”...
Yext “Reinvents The Local Business Listing” With New Rich Content Options
Location data platform and provider Yext has introduced a range of new data types and rich content into its PowerListing local data syndication...
Foursquare Responds To Facebook Nearby By Tapping Facebook’s Friend Graph
Foursquare has made a quick response to Monday’s announcement of Facebook Nearby, with its own announcement today that Foursquare Explore...
Recce Offers Winning Take On 3D Mapping
The most interesting development in digital maps may not in fact be the forthcoming introduction of Apple maps in iOS 6. It may instead be the...
Google Maps Competitor deCarta Benefitting From Google Fees
Later this morning Google is going to hold an event to update us on the current state of all things Google Maps. This is widely seen as a...
Foursquare Adds Another Search Feature: Check-In History
Still not convinced that Foursquare wants to be more than a check-in game with points and badges? Today the company launched the latest of...
New comScore Study Suggests 50 Percent Of Local-Mobile Search Happening In Apps
Localeze, 15 Miles and comScore released findings from their 5th Local Search Study. The survey of 4,000 US adults (together with behavioral...
Foursquare Brings More Search Refinements To Mobile Apps
Calling it “personalized search for the real world,” Foursquare brought its mobile Explore functionality into its recently...
Foursquare Launches “Personalized Search For The Real World”
Foursquare is introducing what it calls “personalized search for the real world” on its recently redesigned website. What that means...
Search Trumps Social For Local Business Information
The internet and search engines in particular are the top sources for information about local businesses, according to a new survey from the Pew...