SEO: Titles & Descriptions
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Google: Fundamentals of writing meta descriptions don’t change with longer search snippets
Google has officially commented about what webmasters should focus on when writing meta descriptions after Google extended their search result...
Alert! Abnormal organic CTR detected. Automatic detection of poorly performing meta data
Wondering where to start with increasing your organic click-through rates? Columnist Paul Shapiro shares his process for identifying...
16 common on-site SEO mistakes you might be making right now
Columnist Pratik Dholakiya shares the 16 technical SEO issues he sees most frequently. Even the most experienced SEO professionals can sometimes...
8 major Google ranking signals in 2017
It’s no secret that Google’s ranking algorithm is made up of over 200 components, or “signals.” And while the list is...
Google officially stops using DMOZ for source of search results snippets
With that, you no longer need to worry about using the NOODP directive to prevent Google from using your DMOZ description....
SEO & website design: Everything you need to know
SEO is important to any business that operates online, but many don't realize that search engine optimization needs to be built into the web...
Study: PPC cannot accurately identify winning organic titles
Contributor Brian Wood from Wayfair.com shares data which suggests that title tags that perform well in paid search don't necessarily indicate...
Why you need to get back to SEO basics
You can be well-versed on all the latest SEO trends, but columnist Ryan Shelley notes that you need to get the fundamentals down...
Local SEO in 2017: 5 simple ways to dominate local search
New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO...
Chrome’s DevTools for SEO: 10 ways to use these browser features for your SEO audits
If you're conducting an SEO audit, you should probably be using DevTools in Google Chrome. Columnist Aleyda Solis shares 10 ways to use these...
For e-commerce success: SEO > aesthetics
For those in the online retail space, columnist Julian Connors shares his advice for making your e-commerce website...
Infographic: 11 amazing hacks that will boost your organic click-through rates
Got great content and rankings, but still not getting clicks from organic search? Columnist Larry Kim shares tips and a fantastic infographic on...
SEO requirements for a new website platform
Not just facing a site redesign but a full replatform? Columnist Clay Cazier presents the features most important to ensure your new site can...
The definitive SEO audit part 2 of 3: Content and on-site
In part two of his three-part series on conducting a thorough SEO audit, columnist Dave Davies explains how to ensure that you have the right...
The definitive SEO audit part 1 of 3: Technical
In the first of his three-part series on SEO audits, columnist Dave Davies explores the technical aspects he reviews when conducting an...
5 brilliant headline hacks for crazy high organic click-through rates
Just say no to low CTR! Columnist Larry Kim explains his tactics for improving click-through rates on organic search...
Jump-Start Your SEO With These 6 Surefire Tactics
Every site has different SEO needs, but contributor Stoney deGeyter provides some quick wins to get your SEO program started on the right...
SEO Disasters: Preventing The Unthinkable
Is your site suffering from a sudden drop in traffic? Columnist Mark Munroe notes that most SEO issues are preventable and shares his process...
About To Launch A WordPress Site? Here’s What You Need To Know About SEO
WordPress can be a great choice for your new website, but it's not search engine optimized right out of the box. Columnist Neil Patel explains...
The 8 Most Common But Simple Missed Opportunities In Optimizing Content
These SEO errors can be easily fixed, but not if you're unaware of their existence. Contributor Janet Driscoll Miller shares the most common...
