Gone are the days when the internet was simply a tool to learn more about candidates and issues.
If you want to displace negative content or build a strong brand identity, Twitter can help, says Contributor Chris Silver Smith. Here are 10 ways to use tweets to dominate page one on Google.
Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits
According to a new referral traffic report from Shareaholic, 2017 was the first time since 2014 search owned a larger share of visits over social.
Want to get more out of Twitter but aren’t sure where to start? We’ve compiled the best tips and tricks, straight from our agency insiders, on creating an impactful and engaging Twitter strategy. Find your voice Before you send out your first Tweet, you should establish a well-defined brand voice, which will set the tone […]
After misinformation surfaced in the Google search results under the Twitter section for the Texas church shooter's name, Google has promised to make changes.
Creating an impactful social strategy can be a difficult task. How do you ensure your content is on brand? How can you leverage social to drive brand awareness? One brand that stands out with their engaging Tweets and impactful Twitter Ads is sustainable fashion start-up @rothys. We chatted with their marketing team to learn about […]
While social signals may not be directly factored into Google's ranking algorithm, columnist Dan Bagby explains that social media can still be used to enhance SEO.
Hundreds of SEOs celebrate Halloween by tweeting their SEO nightmares, even pushing the #SEOHorrorStories hashtag into Twitter's trends.
Twitter integration into Google's desktop results has been spotted in the wild. Until now, only mobile results had this.
Google is now indexing nearly 5x the Tweets as four months ago, yet more than 96% of Tweets still go unindexed.
Awesome at paid search, but struggling with paid social? Check out columnist Larry Kim's tips for getting the most out of your social PPC initiatives.
Tweets now appear for trending topics in a new carousel format. Twitter doesn't earn directly off display but will gain new traffic.
Google is expected to begin showing Twitter content in search this month, is this a screen shot of tweets in Google's mobile search results?
Twitter CEO doesn't offer a specific date or details. He also says that Twitter is working with Apple to add Twitter content to Spotlight search on iOS and OS X.