Yahoo: Partnerships
Yahoo parent sues Mozilla for replacing it with Google as Firefox default search
Mozilla countersues and says that poor Yahoo search quality caused Firefox to lose market share....
Mozilla drops Yahoo search for Google with new Firefox Quantum browser release
After a three year partnership with Yahoo, Mozilla has switched their default search provider for Firefox back to...
Seeking investments from Microsoft & Amazon, HERE signals intent to compete aggressively with Google Maps
Carmaker consortium seeks additional funds, resources to further develop and grow the mapping...
What Does Yahoo’s New Google Partnership Mean For SEO’s Future?
Columnist Jayson DeMers explains the potential impact the Google-Yahoo search deal will have on SEO, SEM, and the future of search in...
Yahoo Follows Google In Building Out Local Search Marketing Reseller Program
As Yahoo has turned Gemini into a more expansive search marketing platform, it has also expanded the ways the platform is being sold. The...
Yahoo Search Testing Google Powered Search Results
Yahoo confirms they are testing supplementing other search ranking providers, including Google, to power Yahoo...
Yahoo Or Bing Could Now Divorce Before 10-Year Search Deal Expires
New deal terms allow either Bing or Yahoo to terminate with four-months...
Yahoo-Bing Reach New Search Deal; Yahoo Gains Right To Serve Search Ads On The PC
New terms pave the way for Gemini-powered search ads on the PC....
Is Yahoo Testing Non-Bing Powered Search Results?
Yahoo says they are always experimenting with search but would not confirm or deny reports that they are testing dropping Bing powered search...
Renegotiating Search Deal, Yahoo And Microsoft Extend Deadline
Negotiations likely to yield new terms for Search Alliance....
Yahoo Asking Firefox Users To Make Yahoo Search Their Default Search Engine
After Yahoo lost some Firefox users to Google, Yahoo begins notifying these users to switch back to Yahoo Search as their default search...
Yahoo Loses Market Share As Some Firefox Users Return To Google
Yahoo gives Google back some of the gains won after Firefox deal....
Yahoo Wants To Syndicate Search To 600,000 Mobile Apps
Flurry gives Yahoo massive mobile reach and developer access. ...
Firefox Deal Continues To Boost Yahoo As US Search Share Grows Again In January
Switchbacks to Google aren't happening says metrics firm, which recorded new gains for Yahoo....
What Yahoo’s Firefox Deal Tells Us About Paid Search In 2015
Has Firefox's switch to Yahoo as the default search engine impacted PPC campaigns? Contributor Mark Ballard from RKG examines the...
Yahoo’s “Clean” Search Design For Firefox & Yahoo Users Looks Even More Like Google
In the Yahoo blog post announcing the company’s new default search deal with Firefox there’s a small GIF preview of what the new...
Yahoo Replaces Google As Default Search Provider in Firefox
Yahoo and Mozilla just announced a “strategic five-year partnership that makes Yahoo the default search experience for Firefox in the...
Yahoo Search Share Falls Below 10 Percent For “All-Time Low”
We’re on the cusp of new comScore U.S. search market share data for June. According to financial analyst notes, releasing the numbers...
Yahoo Goes Live With Yelp Local Reviews
Last month the Wall Street Journal reported that Yelp reviews were being integrated into Yahoo search results. This morning Yahoo formally...
Yahoo Rolling Out Indoor Maps (via Nokia)
Yahoo has started to integrate indoor maps into its newly upgraded mapping product. Even though Yahoo CEO Marissa Mayer didn’t want to go...