SearchCap: DuckDuckGo growth, YouTube campaigns & ABM measurements
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
DuckDuckGo broke 9 billion searches in 2018, and it’s growing
Check out the rapid growth of this privacy focused search...
How are your YouTube campaigns performing on TV screens?
Monitoring performance and making adjustments when necessary is important to do now, as the TV screen device type will be...
3 things sales leaders should know about ABM measurement
As a sales leader, you might think account-based marketing (ABM) isn’t for you. After all, it has the word marketing in the name. But the...
A simple 3-step framework for improving your technical SEO
In a world where everyone’s fighting for relevance in search, technical SEO is a Swiss army knife you can use to improve your site’s...
Robots.txt tip from Bing: Include all relevant directives if you have a Bingbot section
Pay close attention to the directives you give to Bingbot and other search engines in your robots.txt...
What makes people click on search ads?
There's a reason search ads resonate with users -- even when they know they're ads....
Google search tests new interface for movie, TV show streaming options
Do you work at a movie and TV streaming service? If so, take notice of this new feature Google is...
Google emphasizes ‘Message this business’ in new local search test
Take notice, Google is testing a more prominent look for the messaging feature in the local search results. Is your business ready to manage...
Google’s Mueller spent New Year’s helping SEOs tackle hacked content, slow website issues
Google is helping webmasters and SEOs on New Years and other...
What you need to know about Yelp’s latest update dubbed ‘Ghost’
Something major happened to Yelp’s recommendation software around late October and the update seems largely...
Shopping ads for the small budget: Here’s what to expect in 2019
This year may (finally) see the end of feeds, but we can also expect an increasing adoption of smart shopping campaigns and more advanced...
2019 in search: Find your seamlessness
Companies should focus on working seamlessly across all channels, consolidating recurring tasks, leveraging data and instilling credibility in...
‘Hey Alexa, how do I get my product visible in Amazon search in 2019?’
Implementing a hybrid approach to your Amazon marketing strategy for both paid and organic optimizations will ensure visibility across results...
Google Shopping is largest growth opportunity for most online retailers in 2019
Brands need to invest resources into feed management and utilize format variations to ensure they appear in as many relevant queries as...
Bing Ads offers agencies chance at prizes for accreditation, new accounts, more
The sweepstakes offers incentive for agencies to increase their participation with Bing...
Google featured snippets can now jump to section of content it is sourcing
For those that get a lot of traffic to their AMP pages and show up in the featured snippets section, you may want to watch your metrics...
What Amazon Advertising’s big 2018 advancements will mean for 2019
The e-commerce giant's ad business continued to grow as it made significant updates to its advertising systems and...