Report: Google Most Valuable Brand Of 2011

Brand Finance published their annual report on the most valuable brands and this year Google reached the top spot, ranking as the most valuable brand in the world. Brand Finance said, “the world’s increasing dependence on the internet is reflected by Google’s position at no. 1.” According to the full list, Google was the number […]

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GoogleBrand Finance published their annual report on the most valuable brands and this year Google reached the top spot, ranking as the most valuable brand in the world.

Brand Finance said, “the world’s increasing dependence on the internet is reflected by Google’s position at no. 1.” According to the full list, Google was the number two brand in 2010 behind Walmart. Walmart dropped to position 3, and Microsoft is the number two, after ranking 5 last year.

Google also ranked as top brand this year in a “brand desire” survey from earlier this year.

Here is the top ten valued brands according to Brand Finance:

Screen Shot 2011 03 24 At 9.19.43 AM

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About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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