Content

iCrossing Tops Search Agency Revenue Rankings In Ad Age

New York-based iCrossing, a division of Hearst Corporation, tops the latest Ad Age list of top 25 search marketing agencies by revenue released today. (Link is available to subscribers only.) The agency brought in $105 million in search-related revenues in 2011, up 13.6% from the previous year. Rounding out the top five were Dentsu’s 360i, […]

PPC

Marin Gets D Round, Hearst Buys iCrossing

Playing out according to the rumor that surfaced a couple of months ago, media company Hearst has acquired marquee SEM firm iCrossing. The Wall Street Journal is reporting the acquisition price is about $325 million with performance and financial goals that, if achieved, “could push the purchase price above $400 million, according to other people […]

PPC

Publisher Hearst Ready To Buy iCrossing

Venerable search marketing firm iCrossing is about to be acquired by publisher Hearst, according to the Wall Street Journal: Under the deal, which is in the final stages of negotiations, iCrossing, one of the nation’s biggest independent digital-marketing shops, is likely to fetch about $375 million, plus bonus payments if it reaches certain targets, these […]

Bing

iCrossing: Google’s Share Of Search Almost 77 Percent

We received some interesting data from search agency iCrossing yesterday. The data show US search market share percentages and distribution quite different than the major traffic metrics firms. The company says its numbers are “based on a large representative sample of Fortune 1000 companies, across all major verticals,” which use its search tracking tools. Accordingly […]

PPC

Agency.com Sues iCrossing For Poaching Clients & Employees

Agency.com Sues Rival Over Clients from the Wall Street Journal reports that Agency.com is suing iCrossing for allegedly trying to hire Agency.com employees and steal their clients. Agency.com is specifically suing for breach of contract, tortuous interference and conspiring to misappropriate proprietary information and trade secrets. They are seeking $19.5 million in damages from iCrossing. […]

PPC

iCrossing Acquires Proxicom After $62 Million Funding

Internet marketer iCrossing acquires Va. firm from the Arizona Republic reports iCrossing has purchased Proxicom, a web development firm based in Virginia after getting $62 million last week. Janet at Marketing Pilgrim looks at the other firms they have recently acquired and speculates that iCrossing is on a value building exercise.

Content

Searcharazzi: False Starts; iCrossing’s $62M

It was about to be one spicy Friday, as Searcharazzi received a call on Thursday from a recruiter looking to replace a top editor in the search space. The conversation went something like this: Recruiter: “Our client is looking to replace the top spot at [name of publication].” Searcharazzi: “I thought that role was filled […]

SEO

iCrossing Finds High Demand For Search And Local Content Among Mobile Users

Search marketing firm iCrossing just released the results of a mobile Web usage survey with 1,001 US residents over the age of 16. The study found that about 30 percent of mobile users access the Internet, but among that population 75 percent used search. Assuming the survey methodology is sound and statistically valid, the findings […]

Amazon

Announcing the shortlist of 2017 Search Engine Land Awards nominees

For the third consecutive year, the selection process in the Search Engine Land Awards became even more difficult, as the field of competition grew to nearly 300 worthy submissions from leading digital agencies, in-house marketing teams and individuals around the world.   Michelle Robbins, the newly appointed SVP of content and editor-in-chief of Search Engine Land, […]