SearchCap: comScore Metrics, Bing Image Search & Google App Installs
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Yelp Ups Its Search Game With “Yelp Now”: Adds Dinner Reservation & Food Ordering Search Filters
New filters let users search restaurant listings based on available reservation dates and times, as well as takeout and delivery options.
- Google Mobile Search On Android Will Now Recommend Apps To Install
Even Android apps that are not installed on your device can now benefit from the mobile algorithm if you use App Indexing. Google will encourage the mobile searcher to install those apps.
- Bing Image Search Adds Bubbles To Improve The Mobile Search Experience
Bing reimagines the mobile image search experience with intelligent groups for your searches, by bubbling your search queries.
- Yahoo-Bing Reach New Search Deal; Yahoo Gains Right To Serve Search Ads On The PC
New terms pave the way for Gemini-powered search ads on the PC.
- 3 Unignorable Components Of A Sustainable Web Presence
Columnist Stoney deGeyter notes that the best SEOs don’t try to reverse-engineer algorithms — instead, they focus on delighting users.
- 5 Hidden AdWords Columns To Help Improve Performance & Save Time
To glean deeper insights from your AdWords data, columnist Jared Del Prete suggests enabling these five AdWords columns which are not displayed by default.
- New Google Mobile Search User Interface Test: Line Separators In Snippets
Google is testing a line break within the mobile search results snippets that breaks up the URL and the description in the snippet.
- Google “Find My Phone” To Locate Your Android Device
Misplace your Android device? Go to Google and search for “find my phone” to help locate it.
- Bing Reaches 20 Percent Search Market Share Milestone In US
Bing has hit 20 percent market share in the US according to new data from comScore. The slow and steady gains resulting in today’s milestone have come mostly at the expense of Search Alliance partner Yahoo. Indeed the two companies have effectively traded places. Yahoo was last where Bing is today (20 percent) in May […]
- Problems & Solutions: Analyzing The EU’s Antitrust Charges Against Google Over Shopping Search
The EU has raised four concerns about how Google has dominated shopping search. A close look at each charge and possible fixes that might emerge.
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- Diesel Introduces New Fragrance With Crazy Video And Sense-Assaulting Website
- FAQ: The New Yahoo-Microsoft Deal, Explained
- Google Makes TrueView Ads Available For Programmatic Buying In DoubleClick
- eMarketer: Social Ad Spending Will Hit $23.68 Billion Globally This Year
- Programmatic Beyond RTB: A Primer
- How To Sell To The Competitive Buyer
- 7 Things CMOs Need To Know About Search Engine Marketing
- Are You Ready For A Digital “Upfront?”
- Tumblr’s “Sponsored Day” Ad Appears In User Dashboards For 24 Hours
- Grabyo Launches A Mobile Video App For VIPs
- The Landy Awards Launched By Search Engine Land
Search News From Around The Web:
Local & Maps
- Google My Business App Updates Design For iOS & Android, Search Engine Roundtable
- Do HTTPS Mobile Sites Get an Extra Ranking Boost with Mobile Friendly Algo?, The SEM Post
- Everything You Need to Know About Google’s Mobile Friendly Algo, The SEM Post
- How Google May Identify Central Entities from Resources, SEO By The Sea
- The Importance of Mobile: 3 Important SEO and SEM Industry Updates, SEMrush Blog
- Want to Create Irresistible Content? Be Sure to Do This First!, seocopywriting.com
SEM / Paid Search
- 7 Useful Features in Google AdWords (You Might Not Be Taking Advantage of), SEMrush Blog
- Google Speeds Up AdWords Conversion Tracking Tags, Search Engine Roundtable
- How to Create Your Branded Negative Keyword Strategy for Google AdWords PPC Accounts, Renegade Search
- The Competitive World of Google Shopping #EdgeRetail, koozai.com
- Prioritizing Keyword Research: Finding Needles in Haystacks, termexplorer.com