SearchCap: Google Right To Be Forgotten, YouTube Searches & Google Doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Give Yourself A Grade In AdWords

  Columnist Frederick Vallaeys shares his favorite tools and methods for evaluating your AdWords performance.

• Right-To-Be-Forgotten One Year Later: 70 Percent Of Requests Refused

  The most often cited reason for RTBF requests is “invasion of privacy.”
• Copie Editor Wantd, Applie Within

  If you have a burning desire (and the strong skills) to correct typos and grammatical errors, we may have the perfect opportunity for you.

• YouTube “How To” Video Searches Up 70%, With Over 100 Million Hours Watched In 2015

  Google says most popular “how-to” searches include home-improvement, beauty and cooking related videos.

• Inge Lehmann Google Logo Marks 127th Birthday Of Woman Who Discovered Earth’s Inner Core

  She was the first woman to receive a William Bowie medal – the highest honor awarded by the American Geophysical Union.

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• We Vote: Google Offers Insight Into Its Right-To-Be-Forgotten Review Process
• Domino’s Pizza Uses Emoji Storm To Tease Twitter-Triggered Delivery
• Beyond Personalization: Using Data-Driven Marketing to Create Individualized Customer Experiences – June 4 Webcast
• Ad Buyers & MarTech Experts Weigh In On the Verizon-AOL Deal
• Reaping The Email Personalization Payoff
• Copie Editor Wantd, Applie Within
• Millennial-Mobile “How-To” Searches Explode On YouTube
• What Amazon’s Entry Into The Home Services Business Means For Local Marketing
• The 1% Rule Of Content Marketing
• Facebook Instant Articles: A Slippery Slope For Google To Do The Same, Hurting The Web?
• Facebook Brings The New York Times, BuzzFeed And Others On Board With “Instant Articles”
• Google Releases First Apple Watch App: Google News & Weather
• Report: Facebook Engagement Surges Year Over Year For Top Brands

Search News From Around The Web:

Industry

• Google Mobile Friendly Update: Gary Illyes Q&A from SMX Sydney, Kwasi Studios
• Google Moves Its Corporate Applications to the Internet, Wall Street Journal
• Why Google May Finally Be Done Ripping You Off, Seely Security

Local & Maps

• Google My Business Locations (Bulk) Gets Interface Update, Mike Blumenthal

Link Building

• Link Building: What are Co-citation and Co-occurrence?, SEMrush Blog

Searching

• Bing Search Testing Reminders When You’ve Visited a Webpage, The SEM Post

SEO

• How Google May Calculate Site Quality Scores (from Navneet Panda), SEO By The Sea
• Answer Box Data Coming to Google Webmaster Tools?, The SEM Post
• Cut Out These 5 Outdated SEO Techniques, SEMrush Blog
• Doorway Pages: Here Is Another Explanation Of Them That Google Likes, Search Engine Roundtable
• Google Considering Adding Hreflang Issues to Webmaster Tools, The SEM Post
• Google’s ‘phantom’ algorithm update hits websites, cnbc.com
• Google, SEOs & Angular Experts Talk About SEO & JavaScript, Search Engine Roundtable
• How to Choose SEO Keywords: Finding a Sweet Spot, digitalthirdcoast.net
• How Well Does Google Crawl JavaScript? Pretty Darn Well., RKG Blog
• Inverse Document Frequency and the Importance of Uniqueness, Moz
• Local SEO: How To Catch A Pigeon #EdgeLeisure, koozai.com
• Ultimate Guide to Merging Websites Together for SEO, Ignite Visibility
• Understanding JSON-LD Structured Data, koozai.com
• Website Maintenance: clean up old posts & pages, Yoast

SEM / Paid Search

• Google Adwords Time Machine: Change History in the Grid, Alan Rothstein
• PPC Account Structure and Organization Part III, PPC Hero