SearchCap: No Phone Numbers In Bing Ads, LinkRisk & PPC Education
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Bing Ads, Too, Says Goodbye To Phone Numbers In PPC Ad Copy
Advertisers will need to use call or location extensions to display phone numbers.
- Tool Overview: LinkRisk — Not Just For Detoxing Anymore
Link Week columnist Julie Joyce reviews the LinkRisk tool suite, which has added some useful capabilities you may not be aware of.
- Holiday 2014 Learnings: How Delivery Options Impact PPC & Conversions
Ever wonder how final delivery dates and special options affect online conversions before Christmas? Contributor Rebekah Schelfout shares her insights.
- MarTech San Francisco 2015 Rates Increase Next Week
Join the MarTech Conference community shaping the future of technology-powered marketing… and marketing management. Don’t miss this year’s only North American edition of MarTech: The Marketing Tech Conference, March 31 – April 1 in San Francisco. You save $400 by registering before the lowest rates expire next week. 2015 promises to be a year of […]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- Live Blog: CES Talk By Google’s VP Of Video Ads Neal Mohan
- SPONSOR MESSAGE: New Partnership Opportunities with Page One Power
- Jeep ‘River In The City’ Stunt Transports Unsuspecting Drivers To Urban Wilderness Wonderland
- Live Blog: The CES Panel On Video Advertising
- Live Blog: The CES Panel On Native Advertising
- Survey: 65% Of Marketers Plan To Spend More On Marketing Technology In 2015
- Meet The New Twitter Analytics Tools (From Twitter!)
- Marc Poirier Appointed Acquisio CEO & President
- When It Comes To Customer Expectations, One Size Does Not Fit All
- MarTech San Francisco 2015 Rates Increase Next Week
- When Twitter Suffers An Outage Who Will Hear Our Complaints?
- What Twitter Is Currently Doing — And Not Doing — With Video
- Allstate’s Mayhem Sold The Entire Contents Of This Couple’s House While They Were At The Sugar Bowl
Search News From Around The Web:
Industry
- Google Lobbies for Cheaper Airwaves, Wall Street Journal
- 50 Top SEO Experts to Follow on Social Media (to Get Updated Tips & Advice), postplanner.com
Local & Maps
Link Building
- On Link Volume for SEO, builtvisible.com
Searching
- Wrong Google Answer, Google Operating System
SEO
- Google News Algorithm Has 200 Ranking Factors?, Search Engine Roundtable
- On Link Volume for SEO, Builtvisible
- There Is No One Size Fits All B2B SEO Program, KoMarketing
- What is Negative SEO and how can you protect your website?, Econsultancy
SEM / Paid Search
- Explanation of Adwords Conversion Optimizer, PPC Hero®
- New Adwords Custom Columns Feature Helps You Track Segmented Conversions, Search Engine People Blog
Search Marketing
About The Author
How reputation became a major ranking factor in SEO
Accelerated mobile pages: Are they worth it?
Demystifying Google’s guide to clicks, impressions and position in Google Search Console
Google offers improved GMB sign-up flow for service-area businessesWe're listening.
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