SearchCap: The Day In Search, January 2, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Hottest Reads In Search & Social In 2012 We already shared the news that Jordan Kasteler took home the top prize and had a second entry in our overall list […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- The Hottest Reads In Search & Social In 2012
We already shared the news that Jordan Kasteler took home the top prize and had a second entry in our overall list of most read columns for the year, both of which appeared here in the Search & Social column, alongside several other worthy reads. In 2012, “social signals” became one of the most talked […]
- What Search & Conversion Articles Clicked With You?
As we jump headfirst into 2013, we’re still spending some time looking back at what Search Engine Land readers enjoyed the most so that we can set the bar even higher in the coming year. In the Search & Conversion column, landing pages, persuasive content and searcher behavior take top priority. In case you missed […]
- Search Engine Land’s Top Tweeted Stories Of 2012: Pandas, Google and a Zuckerberg
There’s no question, the Search Engine Land Twitterverse likes to talk about the Panda updates. We took a look at the top tweeted stories of 2012 using Social Crawlytics, and without a doubt, Google and Panda-related stories trumped much of the Twitter activity in the past year. Mark Zuckerberg did make an appearance in one of […]
- Share the Experience: Send Your Team to Search Engine Land’s SMX West Conference
Shared knowledge, experiences, vocabulary… they’re all part of building an effective internet marketing team. And Search Marketing Expo – SMX West is an exceptional opportunity for teams to learn and network. Choose from more than 50 sessions on the SMX West agenda covering topics including search engine optimization (SEO), paid search advertising (PPC), social media […]
- Top Search Marketing Columns & Contributed Features Of 2012
As an industry news publication, the majority of our visitor traffic comes to our site to read daily news updates, in-depth coverage of search engine technologies and ever-evolving search engine algorithms. On top of the hardest working full- and part-time editorial staff in search, we have over 100 guest columnists who dedicate a significant amount […]
- Whole Lotta Link Love In 2012: Our Best Link Building Posts Of The Year
Link building certainly was a hot topic in 2012 – maybe it’s because Penguins are so gosh darn cute that we just can’t help ourselves, right? Outside of the penalties dished out by cute black and white animals and search engine algorithms alike, our team of veteran link builders kept doling out solid advice for […]
- Google’s New Year’s Day Logo Cleans Up The New Year’s Eve Logo
Today on Google’s home page, you will find a special logo for New Year’s Day. The logo represents what most people and venues are doing during the day after New Year’s Eve – cleaning up. Here is today’s logo showing how the Google logo is cleaning itself up for tomorrow: Here was the logo from […]
- Required Reading For Enterprise SEOs: The Top 25 Posts Of The Year
The Enterprise SEO column made its debut on Search Engine Land midway through 2011, as large companies and big brands were faced with new challenges and massive opportunities in the search world. In 2012, we saw mega-sized content sites lose visibility in search results due to Panda, while the Penguin updates squashed those who gambled […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Google Glass Launch: Will Have An API, Won’t Have Ads
- If 2012 Was “The Year Of Mobile,” 2013 Will Be “The Year Of The Tablet”
- Marketing Land’s Top Tweeted Stories of 2012: Content Marketing, Storytelling and The Google Dance
- Most Read Columns On Marketing Land In 2012
- Relive The Year With Twitter’s Top Tweets of 2012
Search News From Around The Web:
Applications & Portal Features
- New Asia servers to make Google services 30% faster, The Economic Times
Business Issues
- Google Chairman Eric Schmidt to visit North Korea, Mercury News
Local Search & Maps
- Google Glass Features and Apps Still in Flux, IEEE Spectrum
- How Local Search Will Evolve in 2013 [6 Predictions], blog.hubspot.com
Link Building
- Kaiserthesage’s Top 10 Link Building Posts in 2012, Kaiserthesage
- How to Use the Broken Link Building Strategy to Get Links, Search Engine Journal
- Scaling Internal Link Building with Screaming Frog & Majestic SEO, tlcseo.com
- True Professions of an Inbound Marketer, Search Engine Guide
SEM Industry
- The SEO Industry Is Split On Political Parties, Search Engine Roundtable
SEO & SEM
- "Local SEO" Queries Now Generating Local Results, Milkmen Blog
- 15 experts on SEO tips for 2013, Edgy SEO
- 16 Commonly Asked PPC Questions (And Answers), PPC Hero
- Google Music users angered as explicit lyrics are replaced by ‘clean’ edits, NME.COM
- Google’s Data Highlighter and a view into the future of SEO, SEER Interactive
- Make your ad copy characters count, PPC Associates Blog
- Secrets Behind Keyword Match Types, SEER Interactive
- SEO is the Kingmaker, dailyseotip.com
- SEO Tips for 2013: Author Rank, Co-occurrence and More SEO.com, SEO.com
- SEOs: Only 6% Fully Recovered From Google’s Penguin Update, Search Engine Roundtable
- The Lowdown on Website Load Speed, Search Engine Journal
- The One Question an SEO Should Ask a Client Before Accepting a Request, Search Engine People