SearchCap: The Day In Search, May 17, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web: From Search Engine Land: Local Matters Launches LocalGuides.com Local Matters, a company that provides a lot of behind-the-scenes technology and data for a number of local search services, has released a beta version of its […]

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Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:

From Search Engine Land:

  • Local Matters
    Launches LocalGuides.com

    Local Matters, a company that provides a lot of behind-the-scenes technology
    and data for a number of local search services, has released a beta version of
    its own "social-local" site, LocalGuides.com. Local Matters CEO Perry Evans
    describes it like this: "In a nutshell, LocalGuides.com is a new approach to
    creating…
  • Universal
    Search Spawns New Format For Google Maps

    In conjunction with Universal Search, the Google Maps team created a new "text
    view" that features images of local businesses and a smaller map. The
    placement of ads is different, below the map on the right. And there’s a
    pull-down menu to adjust distance. Here’s an example for "coffee houses,…
  • "Natalie
    Portman" Most Searched For Star Wars Term

    For the 30 year anniversary of Star Wars, Lycos has compiled a list of the top
    search terms related to Star Wars, used by those at the Lycos site. Leading
    the list overall is Natalie Portman. Portman also tops the "real people" list,
    while the top Star Wars character is…
  • Google’s
    Promising, But Yahoo’s Doing, Cross Language Information Retrieval

    Yesterday, Google announced that it will soon be launching a cross-language
    information retrieval (CLIR) feature. As Greg Sterling wrote: "Search queries
    will be entered in the native language, translated into English and run
    against Google’s index. Any retrieved pages/sites will then be translated from
    English back into the native language….
  • What Should The
    SMX Advanced Soundtrack Be?

    One of the fun things about starting up the Search Marketing Expo conference
    series has been getting involved with lots of the details. Here’s one — walk
    in music. You know when you come into a session, and there’s music playing?
    Our SMX Advanced conference will have music like that…
  • Searching For
    An Adult Topic? You’ll Have To Prove Your Age To Google Korea

    Google Korea to censor search results from InfoWorld reports that Google Korea
    — like other search engines in the country — will require people to prove
    their age in order to get back unfiltered results for certain searches….
  • Democratic
    Debate To Be Co-Sponsored By YouTube

    Via Mashable, YouTube, CNN partner for presidential debate from the San Jose
    Mercury News coves how YouTube will be co-sponsoring the first official
    Democratic debate, along with CNN and others. There are very few details about
    what the sponsorship means. Would YouTube be airing the debate live? We know
    YouTube…
  • WPP Grabs 24/7
    Real Media For $649 Million

    UK based global advertising firm WPP has acquired the publicly traded 24/7
    Real Media for a whopping $649 million. The company was previously being
    looked at by Microsoft (for $1 billion) according to rumor. It follows on the
    heels of several high-profile acquisitions, including Yahoo’s intended
    purchase of Right Media…
  • Search Friendly
    CMS Does Not Equal Search Optimized One

    Having a supposedly "search engine friendly" website isn’t all it’s cracked up
    to be. In fact, it can be quite a disappointment. That’s because it’s not the
    same thing as being "search engine optimized." I’ve seen the words "search
    engine friendly" bandied about quite a lot, particularly to market…
  • Imagine Live
    Search – Microsoft’s Test Site Launches

    Spotted via LiveSide, Imagine Live Search is a new experimental search engine
    from Windows Live. Like those from Ask (Ask X), Google (SearchMash) and Yahoo
    (Alpha), it provides a mixture of results all on the same page. Below is a
    look at Microsoft’s new test bed search engine, Imagine Live…
  • The Ranking
    Roller Coaster Cause And Effect

    There are many reasons why your site might lose search engine result rankings.
    Some of those reasons can be traced to a particular fault while others just
    occur in the natural course of life. In essence, rankings change because
    change happens. But understanding what causes typical loss of rankings…
  • Mayer Suggests
    New Ad Units Might Show Up On Google.com

    In December, 2005 after the AOL deal was announced, Marissa Mayer declared,
    "There will be no banner ads on the Google homepage or web search results
    pages. There will not be crazy, flashy, graphical doodads flying and popping
    up all over the Google site. Ever."…

Search News Headlines From Elsewhere

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Business Issues

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Social Media

Video & Image Search

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Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


About the author

Danny Sullivan
Contributor
Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land and MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.

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