SearchCap: The Day In Search, May 21, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Where Have All The Linkers Gone? A unique combination of factors is having a profound effect on the “link graph” being created today, with many implications for those of us in […]
Matt McGee on May 21, 2013 at 5:01 pm | Reading time: 4 minutes
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.
From Search Engine Land:
- Where Have All The Linkers Gone?
A unique combination of factors is having a profound effect on the “link graph” being created today, with many implications for those of us in the content publicity/link building field. First and foremost among these factors is the “device effect.” The device effect means that a huge number of us are now consuming our content […] - Bing Ads Launches Traffic Quality Center
Microsoft announced the launch of The Bing Ads Traffic Quality Resource Center today, a website designed to give advertisers and publishers visibility into the traffic quality protection systems of the Yahoo! Bing Network. The site includes sections that cover terminology, network protection methods, an overview of where ads on the Yahoo! Bing network will appear, […] - Hollywood Asks Google To Stop Listing Piracy Documentary, Claiming It’s Piracy Too
The recently released TPB AFK: The Pirate Bay – Away from Keyboard, a documentary that sympathizes with the founders of the infamous file sharing website The Pirate Bay, has become the target of fraudulent link takedown requests from major Hollywood Studios, including Viacom, Paramount, Fox and Lionsgate. After its February release on The Pirate Bay […] - New AdWords Editor Update For Enhanced Campaigns
Google rolled out a new version of AdWords Editor today. The latest version features more ways to make bulk changes to enhanced campaigns. New capabilities include: Bid adjustments for placements, topics, and audiences Mobile bid adjustments at the ad group level Upgrade campaigns in bulk using CSV import or the Add/update multiple campaigns tool Enter […] - Google’s Data Highlighter Now Supports Movies, TV, Articles, Products, Local Biz & Apps
Google has quietly added support for six additional data types to the data highlighter rich snippet markup tool they introduced back in December. Google initially launched a visual rich snippet markup tool in December to allow less tech-savvy webmasters to markup their event based data. The tool only worked with event data and nothing else. […] - Graph Search Turns White, Looks More Like A Traditional Search Box
This morning many hardcore Facebook users will be surprised when they login and look towards the iconic top blue bar. The coloring of Graph Search has been inverted and now features a bright white centered search box in the midst of the top bar. Searches still act the same and provide the same results, the coloring has […] - Social Signals Are So Last Week – Use Infographics to Drive Real Leads
There is a lot of talk these days about social signals affecting Google Search Results, and many SEOs are feeling the effects for their clients, who are disconnected from the social world. When it comes to infographics, you may find yourself scratching your head at the many conflicting claims out there from the marketers that […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Nutella Gives In, Allows Fan To Continue With “World Nutella Day”
- How To Organize Your Informational Content: A Case Study
- Apple Remains Most Valuable Brand, While Facebook Falls & Yahoo Returns To Top 100 [Brandz]
- Nutella Tells Fan To Stop Promoting It, Social Media Backlash Ensues
- Transformative Analytics — Envisioning The Next Generation Of Social Media Marketing Tools
- Google Sunsets Google Checkout To Put Focus On Google Wallet
- The Shortcomings We Settle For
- Behind Flickr’s New Pricing: Yahoo Really Wants To Show More Ads
- New Flickr Debut Puts Photos First, Free Terabyte Of Space For Each User
Search News From Around The Web:
Local Search & Maps
- Bing It On, The Yext Blog
- Google Starting to Convert Existing Dashboards to the New Places for Business Dashboard, Mike Blumenthal
Paid Search
- Advanced PLA Tips, Tricks and Strategies, ppcchat.co
Searching
- Advanced Search Operators: SEO Experts’ Web Searching Tips, www.boom-online.co.uk
SEM Industry
- Cognitive Linearity, www.ppcassociates.com
SEO & SEM
- Google Crushes Home Decor Center’s Trademark Challenge to AdWords, Eric Goldman
- Google Offers Tips On How To Avoid AdWords Ad Disapprovals, Search Engine Roundtable
- PPC Tracking and Goals – You May Be Getting Them Wrong, Search Engine Journal
- Why Google treats brands differently, SEOish
- Why your press releases are getting you penalised, Branded3
- Are You Ready To Take The Big Blow? Penguin 2.0 Is On the Way!, Search Engine Journal
- Canonicalization & Pagination 101 for e-commerce Websites, www.searchenginepeople.com
- How To Use Google’s Local Business Data Highlighter…So Far, www.localseoguide.com
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
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