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Setting Up Google Analytics Enhanced Ecommerce Using Google Tag Manager: A Step-By-Step Guide
With Google Analytics (GA) Enhanced Ecommerce you can track more granular consumer data than ever before.
Learn how GA Enhanced Ecommerce can help you understand user behavior from promotional impression to purchase. Get insight into how visitors first find products on your site, how many items they add or remove from the cart before checkout and which product suggestions are effective.
This guide from MoreVisibility will show you how to measure the effectiveness of promotions, product listings, product reviews and more. To help you get started right away, it even provides sample code for you to use. Visit Digital Marketing Depot to download your copy today.