The Date: Enhanced Campaigns Rollover Starts July 22
Paid search managers: mark your calendars. Buried toward the bottom of today’s announcement on ad group-level mobile bids becoming available in enhanced campaigns is this: We will begin automatically upgrading all AdWords campaigns to enhanced campaigns starting on July 22, 2013. The post, from group product manager, Bhanu Narasimhan, includes no other details about the […]
Ginny Marvin on April 9, 2013 at 1:54 pm | Reading time: 1 minute
Paid search managers: mark your calendars. Buried toward the bottom of today’s announcement on ad group-level mobile bids becoming available in enhanced campaigns is this:
We will begin automatically upgrading all AdWords campaigns to enhanced campaigns starting on July 22, 2013.
The post, from group product manager, Bhanu Narasimhan, includes no other details about the transition timeline. At this point, PPC managers should expect their legacy campaigns to become enhanced campaigns on that date.
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
Related stories