Tripadvisor’s new ‘Review Hub’ lets restaurateurs manage reviews from multiple sources in one place

The subscription-based product can also be used to identify review trends across sites.

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Tripadvisor has launched “Review Hub,” a dashboard that allows restaurant owners to view and respond to customer reviews across Google, Facebook, Yelp, TheFork, its own site as well as other major review sites, the company announced Wednesday.

Tripadvisor Review Hub
Source: Tripadvisor.

Why we care

TripAdvisor’s new dashboard will make it easier for businesses to view and respond to reviews across multiple platforms. Responding to reviews has become a critical aspect of digital customer service and marketing. When it comes to local rankings, Google factors in the number, quality and ratings of reviews. Businesses that do a good job managing customer feedback are also likely prioritizing customer service and creating a cycle of positive reviews and customer sentiment.

More on the announcement

  • Review Hub aggregates ratings and reviews from multiple sites and displays them as a snapshot. Owners can use the snapshot to identify trends and areas to improve on.
  • Review Hub is a subscription service, available on a monthly or annual basis, and is open to all restaurant owners, operators and digital marketing teams. 
  • The service is now available in all markets where Tripadvisor operates.

Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


About the author

George Nguyen
Contributor
George Nguyen is the Director of SEO Editorial at Wix, where he manages the Wix SEO Learning Hub. His career is focused on disseminating best practices and reducing misinformation in search. George formerly served as an editor for Search Engine Land, covering organic and paid search.

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