Washington Post Buys A Search Engine Marketing Firm
Washington Post buys search engine firm from the Washington Business Journal reports that The Washington Post bought a search engine marketing firm, CourseAdvisor. CourseAdvisor is an online education site that helps pair up students’ skills with college and university programs nationwide. Washington Post is hopeful that CourseAdvisor can boost their traffic and ad revenue through […]
Barry Schwartz on October 15, 2007 at 9:13 am | Reading time: 1 minute
Washington Post buys search engine firm from the Washington Business Journal reports that The Washington Post bought a search engine marketing firm, CourseAdvisor.
CourseAdvisor is an online education site that helps pair up students’ skills with college and university programs nationwide. Washington Post is hopeful that CourseAdvisor can boost their traffic and ad revenue through search engine marketing strategies and other means.
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Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.